Podcast: Improving Lead Generation - AutoSuccessOnline

Podcast: Improving Lead Generation

James Klaus, vice president of sales for Dealer Teamwork, joins us to discuss processes and tactics dealers can use to improve their lead generation.

Addressing the Technician Shortage with Innovative Training Solutions

Drawing on extensive industry experience, the team at DealerPRO Training has developed a program that exposes technicians to future career opportunities in fixed operations as well as executive positions.

DealerPRO training

According to the National Automobile Dealers Association (NADA)’s latest findings, the technician shortage has reached critical levels, with an anticipated shortfall of 80,000 technicians by year’s end. The association reports that three technicians will exit the workforce for every new technician who enters. Ouch. 

It’s a rare dealer who hasn’t been affected by the technician shortage. And the deficiency disrupts not just the service department but the entire dealership. Extended wait times for service appointments frustrate customers and can lead to a decline in satisfaction levels. Compromised service quality due to understaffed service departments can damage customer trust and loyalty, ultimately impacting dealership profitability.

Podcast: Challenges to Moving Vehicles Efficiently

Trent Broberg discusses the challenges of moving vehicles efficiently and how technology has improved that process.

Podcast: Automotive Retail Trends

Arabah Woodberry discusses industry trends as well as Chase’s initiatives in working with minority dealers.

Podcast: Industry Insider Tips from Reddick Brown Ford

The father/son team talks about the importance of marketing and social media during a time of limited inventory.

Podcast: Modern Dealership Software Needs

Insights on modern DMS software, EVs, the current automotive market and more.

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AutoSuccess Welcomes Kyle Alexander    

Kyle Alexander joins AutoSuccess after three years in TV news where he was a multimedia journalist and meteorologist.

Kyle Alexander, multimedia journalist
Are You The Captain Now?…or Is Bad Marketing Steering Your Ship?

It’s time to get out of the mindset of cut, cut, cut, and into the mindset of spending wisely for your long-term success.

Is Bad Marketing Steering Your Ship?
Dealership GMs Need Fewer Worries; Start Here: Recon and Appraisal Integrity

How do you manage margin compression? With a focus on predictable outcomes.

Dealership GMs Need Fewer Worries; Start Here: Recon and Appraisal Integrity