Magazine Articles Archives - AutoSuccessOnline

Learn how Anderson Automotive Group enlisted the help of Outsell’s Virtual Customer Engagement Platform to improve customer engagement and increase sales by taking advantage of their best kept secret – their own customer data.

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Staying Ahead of Competition

Advanced technology helps Paragon Honda and Acura execute personalized and frictionless consumer experiences across every medium, from initial engagement to a final transaction.

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Video Victory

The addition of a digital retail and video content strategy has significantly increased the dealership’s internet presence and has helped the small store achieve a wide reach.

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Feature Solutions

Staying Ahead of Competition

Advanced technology helps Paragon Honda and Acura execute personalized and frictionless consumer experiences across every medium, from initial engagement to a final transaction.

Combating Spam: How to Win the Ongoing Battle Against Spam at Your Dealership

On-Demand Webinar

Original Air Date: June 15, 2021

Sponsored By AskOtto

The average dealership pays $5 per click or more for traffic to their website. But over 95% of this traffic never engages with the dealer. Even for the people who *do* engage, following up is expensive and exhausting. It takes an average of 3 days and 9 phone calls to reach a prospect.

What if you could stop paying for clicks, and only pay when consumers open a dialogue with you?

During this free webinar you'll learn about a new gamification platform where car shoppers are rewarded for micro-behaviors they take. Shoppers are incentivized to take the next step down the path to purchase, which keeps them engaged and always connected to your inventory and your sales team.

Learn how you can:

Get access to a customer's buying preferences and vehicle trade information before you engage with them
Start an instant conversation with engaged shoppers -- no matter where they are online
Set your own budget and only spend those dollars when consumers visit your showroom

Speakers

Eric Brown, CEO & Co-Founder, inSearchX
Susan Givens, Publisher, AutoSuccess

Skip the Clicks, Start a Conversation

On-Demand Webinar

Original Air Date: July 14, 2021

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Podcast: Insider Industry Tips from Hawkins Chevrolet

Tom Hawkins, dealer principal of Hawkins Chevrolet in Fairmont, MN, discusses some best practices he has implemented at his rural dealership.

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Podcast: Combating Spam

Matt Andrus, chief technical officer for Car Wars, and Lamont Toney, product manager for Car Wars, discuss ways dealers can combat inbound spam and outbound spam flagging.

Podcast: Industry Insider Tips from Neil Huffman Automotive Group

Kim Huffman of Neil Huffman Automotive Group discusses how her dealership has managed the pandemic and inventory shortage.