AutoSuccessOnline
Preparing for the 2020 Applicant Economy

With the summer sales season in full swing, it might be hard to imagine planning ahead and preparing for the demands next year will hold. But this is the time to start thinking about what is working and what needs to change to set your dealerships up for a successful 2020. Your best bet will be to start planning for the needs of your true competitive advantage: your people.

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Beck & Masten: How a Winning Dealership Keeps Getting Better
35% Growth in a Soft Market
Dealerships that Succeed Use Data to Make Decisions
Original Air Date: Jul. 24, 2019
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How to Scale and Automate Mundane Tasks in Your Dealership with AI
Original Air Date: Mar. 21, 2019
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Create an Advantage for Your Dealership in Organic Web Searches
Original Air Date: Feb. 21, 2019
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How Your Q1 Tax Season Sales Will Be Affected by the New Tax Laws
Original Air Date: Dec. 04, 2018
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Digital Warfare

Customers are demanding dramatic changes to the car shopping experience and they are voting with their wallets. As a result, third-party sites are growing in their influence on consumers, so dealers need to be aware of how to leverage these sites to complement what they’re doing with their own website and direct marketing efforts.

Learn From Their Success
Fourth-Generation Family Dealership Cultivates Sales & Service

Agricultural communities don’t usually lend themselves to successful automotive dealerships due to the low drive-by traffic, but one dealership has plowed through the competition of massive auto malls and made a distinct name for itself in the Golden State.

Freedom Auto Group – Improving Lives, Helping Customers

Most customers don’t arrive at a car dealership thinking their life will be improved during the process of buying a vehicle. But at Freedom Auto Group in Pennsylvania, that’s exactly what the owners seek for their customers — life improvement.