The new name reflects the company’s expanded CDXP technology solutions and unique capabilities across four divisions.
Digital analytics not only serve as a continuous monitor for dealerships, but they enable a precise triage of marketing strategies — pinpointing issues impacting the bottom line or tactics showing positive improvements.
Matthew discusses going back to basics to acquire cars, email marketing and ways to convert more web traffic into trade leads.
Winning consistently never happens by accident; it’s time to focus on the fundamentals and get your game plan in order.
When inventory levels improve, the dealerships that lost the spark of what makes buying a car exciting are going to suffer.
While many challenging factors are outside of a dealership’s control, here are some practices to keep in mind to sell from inventory and market to drive traffic.
Discover how auto advertisers can build effective marketing strategies for reaching connected consumers.
The president of Vistadash discusses the company’s recent acquisition by DealerBuilt, modern marketing solutions and more.
From microchips to lithium batteries, technology is revolutionizing the future of ground transportation. Electric vehicles (EVs) have now become top of mind for many US households. About 40% of new vehicle shoppers are considering purchasing an EV within the next 12 months.1 With the rise of pioneers and challenger automakers, incumbent automakers are off to the
Understanding your lead attribution and determining which campaigns initiated the phone call requires a strategy and plan.
An in-market consumer has reached your website looking for inventory. What will they find?
The VP of Marketing and Business Solutions discusses how to create a great guest experience.