Where Did My Google Traffic Go?
If your Google search traffic has been declining, check your keywords and your rank report to get your full SEO picture.

Genuine Insights from GA4 Data Explorations
Are you loving it or completely confused? Here’s a quick walk through to help you focus on what’s important.

Google Merges 2 Ad Formats Used Most by Dealers
The new ad format, launching this summer, will bring new features that car dealerships can tap into to make their advertising dollars go further.

Increase Lead Conversion Rates with Automotive Call Monitoring
Call data can be used in sales forecasting and performance evaluation, providing a comprehensive view of the sales process and empowering managers to make data-driven decisions.

Understanding and Embracing GA4, the New Analytics
If you haven’t installed GA4 yet, you may be caught off guard as many companies did not prepare. Here you’ll learn about some key upgrades for deep diving into your data.

The Basics of a Retention Program
Through your own custom loyalty program, you can brand your dealership and give each customer an incentive to return.

Goodbye Universal Analytics, Hello Google Analytics 4
GA4 has the opportunity to take data collection and analysis to the next level. Set yourself up for success now.

Mastering the Art of Dealership Content Marketing
Content marketing has emerged as a powerful marketing technique, generating more leads than traditional methods at a significantly lower cost.

Control Your Message
Almost anything you are currently doing to communicate with your customer or make the customer experience better can be made simpler and easier with a dealer-branded mobile app.

Before You Make a Video…
Here are a few tips for creating value proposition, service special or test-drive videos. With a little planning you can quickly produce high-quality videos for your dealership.

Raising ChatGPT
Are you putting your dealership’s marketing in the hands of a 10-year-old with access to the internet?

Why Automotive Dealers Need a Spanish Language Website
A Spanish language website can help dealerships establish themselves as credible and trustworthy businesses within the Hispanic community.
