vice president of client performance for Wikimotive
Say Yes to the Plan, or Plan to Fail

The most successful dealers are partnering with specialized companies, and this doesn’t have to take as much of your time as you think. 

Is the Sky Falling, Chicken Little?

Don’t let anyone fool you into settling for mediocrity in the showroom or online. 

The Tide Has Changed

As soon as the end of this year, you’re going to be concerned about aging inventory again, and will need an effective store process and marketing to move units and stay profitable. 

Are You Derailing Your Sales?

An in-market consumer has reached your website looking for inventory. What will they find?

Podcast: Website Content and SEO

Listen for insights from Zach Billings of Wikimotive on paid search, video and written content and more.

3 Mistakes You Made at NADA

Thinking through a digital marketing lens, there are some concerning trends amongst dealers.

NADA 2022: Wikimotive, Improving Your Digital Strategy

There are a range of solutions that can help you on your way to profitability, starting with a well-configured website and an SEO solution.

Zach Billings
Playing With Fire

Avoid getting caught up with shiny things by crafting a layered marketing plan that generates results in line with your objectives.

Cut the Marketing, Keep the Leads

The reality is, we don’t have inventory to match demand right now. So why are you spending so much on advertising?

Surviving vs. Thriving

How do you improve circumstances in a tough market? Adopt strategies that focus on increasing market share, not just volume.

Your SEO Sucks. Here’s Why

This title isn’t bait or hyperbole. Even the most digitally savvy dealers can benefit from these SEO strategies.