Executive Spotlight: Peter Duffy of Dealer Image Pro

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Executive Spotlight

Executive Spotlight with Peter Duffy of Dealer Image Pro

Dealers can learn important lessons in vehicle photography and ways to best display their cars online.

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By Brian Ankney
Brian Ankney is a multimedia account manager for Babcox Media. He also hosts the AutoSuccess Executive Spotlight series.
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In this Executive Spotlight interview, Peter Duffy of Dealer Image Pro speaks with AutoSuccess’ Brian Ankney about the importance of good vehicle photography.

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Duffy advises dealers to “think outside the box” when it comes to vehicle photography. He and Ankney discuss how photos bring a car to market, how popular video is with viewers and how 360-degree images are a great way to keep customers on VDPs.

Watch the video above to learn more about this and more!

For more Executive Spotlight interviews, click here or subscribe to our YouTube Channel.

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