Dealer Image Pro (DIP) has launched a new YouTube web series titled, Dealers in Cars Getting Coffee. This innovative series brings together top auto dealers for candid conversations over coffee while exploring some of the finest vehicles on the market, the company stated in a press release.
Each episode of Dealers in Cars Getting Coffee will feature a unique blend of insights — from the latest trends in the automotive industry to personal stories of success and challenges within the dealership world. Viewers will get an up-close look at the passion that drives top dealers, their secrets to success and their perspectives on the future of car sales, all presented in an engaging and comedic format.
“Dealers in Cars Getting Coffee (DCGC) is just one of the many ways we promote the DIP brand for our overall marketing strategy,” said Peter Duffy, CEO of Dealer Image Pro and now host of the series. “We didn’t want the show to be about DIP. It had to come from an authentic place to pull off a show or series like this. Dealers are smart and savvy so the show couldn’t be forced or fake. There had to be added value for the viewer to watch long-form content. Reviewing great, late-model cars, while having insightful conversations with dealer guests on their home turf, works out to everyone’s advantage. We are certainly producing and shooting the show with our in-house media team, but we wanted DCGC to be about the cars, the dealership and the guests. If Jerry Seinfeld could make it work with comedians, we would be surrounded by enough talented people and an extraordinary dealer leader network to make it work for Dealer Image Pro. We’re already booking guests for the second season. The response from the dealer community has been crazy.”
Watch the latest episodes of Dealers in Cars Getting Coffee on YouTube and subscribe to Dealer Image Pro’s channel for the latest episodes.
