Putting It All Together: Artificial Intelligence 101
Everyone knows that AI is the future. It will drive us around in our cars, predict the next natural disaster and find the cure for cancer. But what can AI do right now to make our lives easier?
Discovering Digital Retail Success
As the momentum behind digital retailing in the auto industry began to pick up speed a few years ago, Stephen Taylor Jr. and his father knew the time had come.
Podcast: Improving Lead Generation
James Klaus, vice president of sales for Dealer Teamwork, joins us to discuss processes and tactics dealers can use to improve their lead generation.
George Clark Joins WebBuy as Senior Vice President of Nation’s First Integrated Digital Retailing Application
George Clark, an accomplished sales, marketing and development professional with over 25 years experience, has been named senior vice president of WebBuy, the first, fully integrated, car-buying app that sells dealers’ inventory from their own websites.
When to Increase Your Ad Budget
Boosting reach generates brand-new prospects — a fresh set of eyes, ears, hearts and minds. The best time to expand reach is when competitors contract.
Podcast: Turning One-Time Buyers into Customers for Life
Valerie Vallancourt, vice president of marketing for Outsell, joins us to discuss turning one-time buyers into customers for life.
The Importance of Training Your Dealership Staff
Dealers receive little to no training even as compliance becomes more prominent for dealerships. Instead, the focus is on improving profit margins.
If It Ain’t Broke – Break It!
Something exciting is about to happen to your employee retention, which will result in ongoing owner retention.
Are You Doing Enough to Protect Your Dealership’s Data?
It’s important for you to take the necessary steps to protect all your dealership’s data. Here are some things you can do to make sure your data remains secure and accessible.
Snap-on Adds APOLLO D8 Training Solutions
APOLLO D8 Training Solutions videos cover everything from an introduction to the tool and overview of Intelligent Diagnostics, right through to a complete vehicle system scan.
Build-A-Brand Brings Revolutionary Tech to Auto Industry with Launch of Proprietary Engagement Platform
The innovative and non-disruptive digital platform equips sales associates with a powerful app suite that integrates a dealer’s marketing efforts and sales staff’s social media strategies to enhance and personalize a prospect’s buying experience.
What Really Drives Automotive Sales?
Despite the advancements in online technology, I believe the general premise of selling cars is still the same today as it’s been for decades. A dealer can only increase sales in two ways; they can either accelerate business within their own customer base or conquer the competition’s customers.
