The Automated Future of Video Advertising
Skip. The button most people hit so they can ignore the ad and go straight to the YouTube video they wanted to watch. But what if that ad was customized to every unique viewer with the current offer available at their local dealership for the exact car they were just shopping for?
OfferUp Helps Auto Dealers Find Success with Millions of Car Buyers Across the Nation
By signing up with the OfferUp Automotive Dealer Program, dealers get access to a suite of tools to procure quality leads from the company’s marketplace, which facilitates millions of car sales every year.
Advid Receives First OEM Partnership, 100% Co-Op Eligible in Audi’s New Tier III Marketing Covenant Guidelines.
Advid uses advanced video technology to create over 35,000 videos a month – making it the most cost-effective and scalable video advertising solution on the market.
Digital Retailing — Make Your Marketing Agile
A marketing layer that works alongside the digital retailing suite can help automate some of time-consuming lead qualification process and bring efficiencies to the sales process.
Work Smarter, Not Harder: Understanding the 3 Advertising Tiers and How Vendor Partners Fit the Puzzle
For dealers, the smarter way means bringing in a trusted third party who can prove to you that they are both competent in managing a multifaceted automotive marketing strategy and aware of the need to customize for the local level while still staying OEM compliant.
Podcast: Marketing to Today’s Consumer
Amy Hughes, senior director of dealer intelligence at Experian, joins us to discuss marketing to today’s consumers.
How to Accelerate Profits Through a Slowdown
Unfortunately, many dealers are not seeing even a meager 10% increase in customer pay repair order count year over year and instead have stagnant service sales or even declining RO counts month to month. If this is the case in your store, ask yourself “why?”
Podcast: Dealer Video Ads
Kay-Anne Reed, marketing manager for Waymark, joins us to discuss dealer video ads.
Stream Companies Announces Strategic Investment from Sverica Capital Management
Stream will leverage Sverica’s resources and expertise to expand the company’s portfolio of technology solutions and allied services, geared toward improving advertising reach and efficiencies for OEMs and dealerships.
How To Create Your Own Facebook Ad Campaigns and Get Stellar Results
Managing Facebook ads on your own saves you money can drive low-cost leads and web traffic, as long as you use the right tools.
Podcast: Driving Automotive Sales
Richard Brauns joins us to discuss what drives automotive sales.
Accelerating Search Engine Marketing with Artificial Intelligence
Advancements in machine learning are already providing strong benefits in the online environment, including digital advertising. This should come as great news for automotive marketers given that the auto industry spends more on advertising than any other industry except retail.
