The Theory of 5: Changing ‘Or’ to ‘And’
There are times in our lives when we seemed to be faced with a fork in the road and can only travel down one path. For example, “I can have a balanced life OR I can have prosperity.”
Why Aren’t My Leads Closing at 20% or Greater?
If you’re like many GMs and dealership executives, a fair portion of your time is being spent on reviewing your lead ROI performance reports as you try to make sense of why your lead-to-sold percentage is not where you want it to be.
Walking the Tightrope: Conquering Daily Business Challenges
Sometimes we lose sight of the basics that are necessary to implement the finer points of leadership.
TPMS & Radio Waves: What You Can’t See Can Hold Up a Relearn
TPMS and keyless entry can be difficult to understand because these systems rely on transmitting, receiving and decoding radio waves. You can see wires connecting modules and components, but seeing radio signals takes a little faith in science.
Perception vs. Reality:
There’s an old saying that a customer’s perception is the reality. Very seldom do I speak with a general manager or fixed operations director where the topic of competing against Jiffy Lube and Pep Boys does not come up. After the warranty expires, 70% of those aftermarket dollars are flowing right into everyone else’s hands. The possibilities are endless in this $350 billion market where by most accounts, franchise dealerships will get about 30% of that number.
How to Get Buy-In for New Dealership Solutions
There’s no denying that technology of all kinds is changing faster than we can keep up. That’s why decision makers may be skeptical of purchasing any kind of technology for the dealership. So, what do you do when you want to implement a new solution and need to get the decision maker on board?
Management 101: Missed Opportunities
A general manager has many responsibilities — from hiring management positions, developing short- and long-term goals, forecasting, advertising and merchandising strategies, to increasing profitability — basically nothing short of being the responsible party for all operations.
High Performance Doors: Think You Can’t Afford Them? Think Again
Every year, hundreds of new and remodeled automotive dealership facilities open across North America. Automobile brands are introducing eye-catching building image designs to compete for buyers’ attention.
Auto Dealers and Federal Tax Legislation
Experts agree that the federal Tax Cuts and Jobs Act, signed into law in December 2017, is the most significant piece of tax legislation in the past 30 years and has resulted in monumental changes for businesses and individual taxpayers across the country.
T2L Motivates Used Car Profitability
While you may employ the best inventory management, selection and sourcing tools you can afford in your used car strategy, it is crucial to realize that their promises of profitability hinge first on the speed and efficiency of your reconditioning department.
9 Essential Videos Every Dealer Needs
Videos are a great way to showcase both your inventory and your dealership, which is why it’s essential to create a library of videos that your dealership can use to influence auto shoppers and service prospects.
Why Do We Resist Change? Part 2
This month, Publisher Susan Givens continues with a summary of tips about overcoming resistance to change within organizations.
