Helping Auto Dealers Triple Their Profits
With the amount of changes taking place in dealerships today and the speed in which they are happening, ask yourself the following questions: Is your dealership like all the others, with shrinking new car margins? Are your pre-owned margins also slipping?
Consumers Have a Big Problem with Dealers Selling Used Cars with Recalls
When it comes to selling used cars with recalls, dealers seek refuge from scrutiny by turning to fellow dealerships for validation. We’re all doing it — it’s not against the law. Selling a vehicle with an open recall, while legal, is frowned upon by consumers. At what risk to the brand are you willing to go in order to move inventory?
Create Leaders, Not Managers
Let’s indulge in semantics for a moment. A manager is someone who instructs or controls a group of people. They delegate tasks, oversee projects or organize a team. Managers are important, certainly. They keep the lights on for business to run as usual.
Why Aren’t There More Women in the Automotive Industry?
When female clients see a gender-balanced staff, they will be much more comfortable entering your store for new cars and service. They may even consider working in your store if they see other women taking advantage of your career opportunities.
Are You on the Front End of the Digital Retailing Transformation?
The internet has forever changed the automotive industry, with digital retailing now transforming dealership strategies across the nation. But many dealers are still hesitant to fully embrace the innovation required to ensure future success in this rapidly evolving retail world. Their reluctance could bring dire consequences.
35% Growth in a Soft Market
Rusty Gentry has been general manager at Pat Lobb’s Toyota of McKinney in Texas for just two short months, and already he has big plans. Within 18 months of his date of hire, his goal is to increase sales and service business across the board 35%.
In the last store he managed, Gentry increased business 65% in his first year, but that was back in 2011 and times have changed. In fact, conditions have changed quite a bit since he retired from his former position a year ago.
Why Do We Resist Change?
Resistance to change is one of the most common obstacles that businesses face during organizational change. Ideally, you can replace that resistance with support, boosting project results across the board.
The 3 Components of Successfully Using Humor in the Workplace
While 49% of Americans are unsatisfied with their jobs, most people don’t realize that using humor in the workplace can improve job satisfaction. Here’s how to choose humor appropriately, so you will be more productive, less stressed and happier.
Driving the Future of Automotive Research and Shopping
Today’s fragmented and increasingly digital landscape presents greater challenges for dealerships to meet the needs of car shoppers. According to a 2016 AutoTrader study, only 17 out of 4,002 surveyed customers were satisfied with the current car-buying process.
It’s All About the People
Imagine on Monday, you discover that your meticulous, rule-following accountant and creative, eccentric marketing person have switched positions. How’s this likely to work out? Some variation of this misalignment is actually common in most organizations.
Boost Recall Response Rates with Video
In 2018, owners of 32.7 million vehicles in the U.S. were notified of a mandatory recall by the National Highway Traffic Safety Administration, and OEMs issued another 14.5 million voluntary recalls. That means one in four vehicles on the road currently have an open recall.
Global Warming and Vehicle Appearance
Our planet’s climate is ever-changing. Some people believe this is natural while others feel that man’s industry and pollution is contributing. No matter which side of the fence you find yourself standing, it is hard to deny that climate has and will continue to change.
