Carzato announces its partnership with AutoLeadStar to offer superior media buying services for dealerships.
“We wanted the best-in-class online advertising with cutting-edge artificial intelligence on our digital retailing experience and we achieved just that with AutoLeadStar,” said Carzato Co-Founder and CEO Javier O. Ruiz. “This partnership helps dealerships maximize their sales both on the lot and online, regardless of COVID-19 or any future unforeseen circumstances.”
The AutoLeadStar Platform is built on a technology so powerful it allows dealers to market, sell and service cars as they would in the real world, at scale and online, making 1:1 matches between shoppers and inventory.
“To compete and win business on the internet today, you need a pretty robust and sophisticated strategy,” said AutoLeadStar CEO Aharon Horwitz. “It’s very hard to do this manually and it becomes a bottomless pit of frustration and missed opportunity. We are thrilled to have an opportunity to work with Carzato’s Online Retailing Experience to increase dealership sales efficiencies.”
In a recent dealership case study, the implementation of Carzato’s digital retailing solution was shown to increase dealers’ close rate to sale by 18%, significantly decrease their cost per lead by 81% and skyrocket their total number of leads by 382%.
Carzato is able to provide a unique platform that utilizes online technology together with artificial intelligence to level the playing field of a highly competitive car market. Carzato’s proprietary digital retailing experience is fully scalable, modular and includes:
– Customizable high-converting landing pages and CTAs
– VIN-specific dealer pricing
– Dealer choice of trade-in valuation and F&I products
– Dealer-customized service & protection plans/pricing
For more information, visit carzato.com and autoleadstar.com.
