In this episode, Rapid Recon Founder and CEO Dennis McGinn meets up with Scott Rea, executive vice president of TraXtion, formerly Tire Profiles.
They discuss the company’s innovative technology that will enhance service lane performance.
After scanning 45 million vehicles over the last 10 years, the company has amassed quite a database, Rea said.
“There’s some real interesting and some real terrifying date in there.”
He provides insight on how dealers can recapture service customers who have older vehicles.
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For all of the Your Place episodes, where Rapid Recon welcomes guests to chat about retail automotive markets, strategies and insights, click here.