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Measure Twice, Cut Once

Transparency, accountability and profitability make up the measure twice, cut once edge for improving reconditioning outcomes.

NADA Selects Rapid Recon CEO to Host Panel on Transparency in the Buying Process

NADA 2022 has selected Dennis McGinn, the CEO of Rapid Recon, to moderate a panel of experts discussing how to bring transparency into the buying process.

Why the Writing on the Wall is Good for You

Are you allowing too much efficiency variance to go unnoticed in your dealerships, putting ROI and EPS goals at risk?

NADA Selects Rapid Recon CEO to Host Panel on Transparency in the Buying Process

McGinn and the panel will explore how new market challenges demand that dealers introduce greater transparency in dealership processes, especially customer engagement.

A Temporary Level of Success

For recon systems to get cars sale-ready faster, they must identify workflow inefficiencies to remove bottlenecks and delays.

Be an Appointment-Setting Machine

Inviting customers into the dealership is only valuable if they actually show up. While extending an invitation is a great first step, it’s how you go about inviting prospective buyers to stop by that determines show rate.

Anthony Martinez (Army)

How has your military experience influenced your career in the automotive industry? I owe most of my success in the automotive and SaaS industry to what I learned from the Army. The military focuses on standardization so that every soldier, marine and sailor can perform the duties of their role with any unit to an

New Book by Rapid Recon CEO McGinn a Cautionary Tale for Car Dealers

In the book, McGinn, dealers and other expert contributors make timely observations related to the current market, which has delivered a temporary level of success that dealers should consider cautionary tales.

Is your dealership’s reputation an asset or a liability?

Online Reputation Affects Revenue Opportunity More Than Ever Before In 2021, every business owner should have at least a basic idea of what online reputation is and why it matters. From the earliest days of Google to the explosion of social media, the way companies are perceived online has directly influenced broader consumer sentiment, creating

Speed to Sale and Your Unique Advantage

Shared reconditioning details educate consumers and build their confidence that you’re concerned and invested in selling only quality used cars.