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How Dealers Today Leverage Fixed Ops & Digital Advertising for Quicker Recovery

Dealers are focusing on making the process of service even easier for customers through enhanced contactless pickup/drop-off.

Let’s Get Interactive

Interactive video presentations transform the consumer shopping experience by offering them total control.

Safety Recalls: Think You’re Covered?

What is a dealer or fleet manager to do with vehicles that have a safety recall under a Stop Sale or Do Not Drive order? What do these orders even mean?

The Dealership Playbook for a Successful Website

Dealerships that devote resources to performing well online will have a head start in battling the circumstances that COVID-19 has provoked.

Autotrader, KBB Launch ‘Drive the Vote’ Campaign

Starting Sept. 2, visitors to the websites will be greeted with resources for registering to vote and information on how to get out to the polls in November.

PureCars’ Ad Platform Selected by Toyota for Dealer Parts & Service Program

The multi-channel digital ad program helps OEM partners design, develop and deploy unique campaigns for fixed ops.

Toyota Selects GSM for Toyota Parts and Service Digital Ad Program

The program supports all vehicle models, allowing dealerships to target the maximum amount of Toyota owners possible.

Online Virtual Retailing Continues to Climb

Gubagoo’s Virtual Retailing allows dealers to sell vehicles online and ChatSmart facilitates conversations with customers on dealers’ websites.

GP Strategies Partners with Whisbi to Provide Digital Sales Capabilities to Dealerships

Dealers will have the ability to seamlessly and digitally interact with customers via voice, chat, video and screen-sharing to facilitate the entire sales transaction virtually with Whisbi’s One-to-One solution for Assisted Selling.

Dealers’ Digital Showrooms Flourish Amid Coronavirus Restrictions

For many, uncertainty resulted in slashing budgets. The data suggests management may want to re-think their digital strategies.