Former Google Auto Research Lead Joins Foundation Direct
Heidner helped lead Google’s Path To Purchase Research Study, where he analyzed hundreds of thousands of auto purchaser survey responses.
New Research Reveals Impact of Digital Merchandising on Vehicle Purchases
SpinCar analyzed digital merchandising engagement behaviors and vehicle purchases of 4 million consumers who visited more than 200 dealer websites.
Free Digital Marketing Playbook from Dealer Inspire
Dealers can download the playbook and then discuss with DI at their virtual NADA booth.
Couchsurfing Into New Wheels at Your Neighborhood Dealership
Maybe the way people buy cars is changing, but these people will still want to know that they have someone in the “business” who will look at them as more than a number and help them with their unique automotive needs.
DealersGear Appoints Hunter Swift CEO
Swift will oversee the development and launch of DealersGear’s new CRM.
3 Hot Video Trends for 2021
Consider expanding your video marketing strategy in 2021. Take advantage of these hot video trends to connect with more customers and exceed their expectations.
SEO Advice to Help Your Dealership Succeed in 2021
Here are some tips to help you generate more web traffic through better search engine results.
Top 10 Companies to Watch in 2021
These innovative companies are leading the industry and achieving measurable results for dealerships across the country.
FusionZONE, WheelsTV Partner to Offer 6,000+ Video Test Drive Reports
The fusionZONE/WheelsTV partnership adds an essential research, marketing and sales tool to fusionZONE’s industry-leading lineup of dealership websites, further helping to speed the sales process for consumers and dealers.
DealerSocket Launches Service Scheduler for Sales, Service Departments
Service Scheduler creates a single, comprehensive view of a customer’s lifetime experience with the dealership.