The Evolved Consumer Journey
What it means for dealerships’ marketing strategies.
Podcast: Success Strategies During Inventory Shortages
Kevin LeSage of Autotrader discusses strategies dealers can use for continued success amid inventory shortages.
Strategies for Dealer Success Amid Inventory Shortage
Beyond dealerships’ physical inventory, new lead generation and audience creation online will be essential for combatting current supply constraints and increasing profitability.
vAuto Incorporates SnapLot 360 App for Dynamic Merchandising
The solution delivers in-app immersive digital experience to differentiate online inventories directly to where consumers shop for vehicles.
Advanced Data Insights Provide Targeted Marketing & Fraud Protection
Because of the increased time spent online, dealers and lenders must target their promotions and messages earlier on, and in a more personalized way that uniquely speaks to each shopper individually.
SureSale Increases VDP Views with Expanded Digital Merchandising for Dealers
By integrating with dealers’ inventory feeds and image management systems, the app lets users instantly validate vehicle quality and condition.
The 5 Moments You Can’t Afford to Miss
By thinking of these five crucial points in a customer’s buying journey and making sure you have the right content online for each, you can take your dealership to your customers instead of waiting for them to come to you.
VinSolutions Introduces Marketing Platform to Help Dealers Take Charge of Campaigns
Automotive marketing platform uses automation and ai to help optimize marketing efforts across dealership departments.
Turning the Digital Retailing Journey into a Rewarding Experience
The word “journey” is defined as traveling from one point to another, usually taking a rather long time. It actually has a negative connotation to it, yet, this is how we describe the car buyer’s experience. Although the automotive dealership’s digital retailing experience has changed considerably over the last few years, especially recently, it’s still
5 Beginner Video Tips for Salespeople
Live vehicle walkaround videos will increase engagement and leads for your dealership.
