Novel AI-based Car Dealership Analytics Platform Gives Consumers an Edge
Automotive technology platform Topmarq releases a new AI-based service aimed at giving consumers more transparency into the dealerships nearby using actionable data.
Cox Automotive Teams with Roku to Measure how TV Streaming Impacts the Consumer Automotive Journey
New partnership seeks to make leading automotive dataset available for marketers to connect ad exposure to every stage of the shopping journey for the first time
Cox Automotive’s Car Buyer Journey Study Shows Growing Frustration with Car Buying Process
After peaking in 2020, satisfaction with vehicle buying drops for the second straight year in 2022.
Cox’s New Solutions for Retail, Inventory and EV Readiness
The Cox Automotive display will cover more than 27,000 square feet of expo space and include the Power Up live stage and much more.
Is the Sky Falling, Chicken Little?
Don’t let anyone fool you into settling for mediocrity in the showroom or online.
Selling to Gen Z with Video
The more transparent you can make your vehicle purchasing process, the more likely you will win the loyalty of Gen Z.
Cion Digital Selected as a DrivingSales Innovation Cup Finalist
Cion Digital has been selected as one of five finalists for the 2022 DrivingSales Innovation Cup.
Cox Automotive Retail Solutions Announces Leadership Team
Mandi Fang becomes the new senior vice president of Client Operations, and Tracy Noonan Fred becomes the new senior vice president of Dealer Solutions.
The Auto Industry in the Trust Economy
There’s an alternative to institutional trust: crowdsourced customer feedback. The unbiased, aggregate opinion of thousands helps make an informed buying decision.
From NADA: Deliver Transparency, Prep for Margin Compression
Combatting margin compression begins in reconditioning, by improving vehicle salability.
