DealerBuilt Pulls into Service Lane with Acquisition of iService Auto

DealerBuilt Pulls into Service Lane with Acquisition of iService Auto

iService's solution is a key piece in an M&A strategy that unlocks the ability for DealerBuilt customers to run all their departments on one integrated platform.

DealerBuilt has announced in a press release its third acquisition in just 15 months: iService Auto.

iService’s solution is a key piece in a comprehensive M&A strategy that unlocks the ability for DealerBuilt customers to run all their departments on one integrated platform, without switching between systems. The DealerBuilt platform features a robust range of capabilities, including enterprise accounting, parts & service management, customer relationship management (CRM), business insights, and, following the iService acquisition, a world-class fixed ops solution.

Founded in 2017 by Tandon Noplos, iService builds simple and intuitive fixed ops software that spans video MPI, scheduling, interactive quoting, BDC and reconditioning tools — all designed to build trust between the dealership and their customer while making it easier to surface revenue opportunities inside the service lane.

“iService is a perfect fit in the DealerBuilt ecosystem. Much like DealerBuilt, iService was born inside a dealership and was built by dealers, for dealers. Our company’s roots have always been deeply intertwined with dealerships, and as we engaged with our valued customers, we identified a pressing need for contemporary, fully integrated solutions within their fixed operations departments,” remarked Max Longin, CEO of DealerBuilt.

“This acquisition shows how committed we are to becoming the obvious choice for dealers who are serious about leveraging their customer data,” Longin said. “For too long, automotive solutions companies have fallen short on providing just that — solutions. Dealers have had to settle for products that didn’t serve them, and worst of all, no one listened because the options were so limited. At DealerBuilt, we’re changing that. First with the way we built our DMS product, and now with the wave of M&A we’ve completed over the past 15 months, culminating in our acquisition of iService.”

“I couldn’t be happier to be part of the DealerBuilt family,” Noplos said, following the acquisition. “We have already hit the ground running, and we cannot wait to deliver more value to more dealers. There is a gap in the market for modern, proven dealer software, and DealerBuilt is uniquely positioned to meet the needs of dealers with a comprehensive integrated suite. iService will be a big part of that, and it really feels like we’re just getting started.”

As part of the acquisition, Noplos will join DealerBuilt’s Executive Leadership Team, adding a seasoned dealership expert to an existing team of software and automotive veterans.

You May Also Like

Traver Connect Launches Concierge Service

White glove service includes pick-up and delivery and mobile service, among other high-end benefits, to increase appointments set and CSI scores.

Traver Connect announced it has launched their newest offering, Retention Moves. The white glove, concierge-style service offers many of the high-touch interactions today’s customers crave, including an established pick-up and delivery network, mobile tracking capabilities, and help with setting recall and service appointments.

Early adopters using Retention Moves are finding a return of 2-4X their initial investment and higher CSI scores with increased retention due to the high-end feel of this white-labeled experience. 

Lift Institute Celebrates 10 Years of Inspector Program

The anniversary celebration included Courtney Hansen of Ride of Your Life and Javier “Shorty” Ponce of Shorty’s Dream Shop.

There are currently 560 ALI Certified Lift Inspectors. Over the last 10 years, they have conducted more than 1.3 million lift inspections to help keep technicians safe in the bay.
Rotary Debuts All-Vehicle Lift Arms at 2023 SEMA Show

The new arms make it easier to correctly spot and lift nearly any vehicle, including next generation EVs, using a single lift.

Hunter’s Latest Wheel Alignment Specs Database Now Available

The semi-annual specification update includes 960+ new and updated vehicles.

Executive Spotlight with Karen Dillon of

Tune in for valuable insights on how dealers can enhance efficiency, save time and avoid costly mistakes on repair orders.

Other Posts

DealerOn Acquires fusionZONE Automotive

The company said this acquisition accelerates its growth and supplements its robust platform and technology services, with fusionZONE’s offerings.

ADD Group to Exhibit at Automechanika Shanghai 2023

The group will be exhibiting shocks, struts and complete strut assemblies, air shocks, strut mounts, motor mounts and engine sealing parts.

KPA, Reynolds and Reynolds Partner to Expand F&I Compliance Services

With this partnership, dealers will have access to a comprehensive suite of F&I services, software, and resources that will lower risk, save money, and better streamline dealership sales processes.

Privacy4Cars’ Vehicle Privacy Report 2.0: More Features, Expansion into Europe

The new report doubles geographical coverage and deepens vehicles’ data practices analysis of manufacturers by adding privacy implications of infotainment apps and more.