Auto/Mate Integrates with Quik Video, Helping Dealers Improve Service Customer Retention and Satisfaction
Quik Video makes it easy for service technicians, advisors and managers to create and send videos via text and email to customers.
Are Your Fixed Ops Goals High Enough?
If you do not have a BHAG, you are not earning the net profit you deserve from your investment in fixed ops.
In Praise of Retention: Position Your Dealership to be “First”
In the quest to generate more customer pay parts and service dollars, it pays to position yourself to be “first.” Your service sales and retention only go up when you position yourself to be the first to recommend needed vehicle repair and maintenance items to your customers.
Traver Connect Announces the Release of its Fixed Ops Reputation Management Solution
These reputation products aim to bolster review efforts for automotive service departments, which are typically outnumbered by sales department reviews.
AutoLoop Teams Up With Hyundai to Offer the Ultimate Service Lane Solution for the Hyundai Service Lane Technology Program
Hyundai dealers in the United States will be able to modernize the service retail experience to help drive profitability and customer satisfaction.
Six Ways To Increase Your Service Traffic
Giving you six ways to bring more customers into your service department and they won’t cost you anything. So relax, I’m not going to suggest you double your advertising budget!
Three Rules for Maximizing Your Service Marketing ROI
Many dealers will sign up for a marketing product or service campaign with the intention of bringing more customers into their service department in order to increase their customer pay business, improve owner retention, raise CSI and, of course, build net profits.
Looking to Boost Profit Margins? Might Be Time to Consider Your Own Branded F&I Products
Whether your dealership is franchise or independent, transitioning to a dealer-owned warranty program may be a significant key toward increasing your profit potential, despite the direction of sales activity in the near future.
F&I Solutions: Think Through the Sales Process to Ensure Customer Satisfaction
The finance team needs to get out of their offices and involved in putting car deals together whenever possible — and the best will do so. They earned their role as a finance director/ producer because they are the best closers in the store.
Customers Want Easy — Just Ask Alexa
According to a recent Driving Sales Customer Experience Study, 56 percent of customers said they’d buy more often if the process was not so difficult, and 99 out of 100 buyers expect their car purchasing experience to be “hassle-driven.”
Customers Want Easy: Just Ask Alexa
Give your customers a pleasant surprise they’ll tell their friends about. Alexa isn’t the only thing that runs by word of mouth.
Are You Making What You Should in Fixed Ops?
If your Net is not increasing, compare your year over year Sales, Gross Profits and Expenses to help you determine if your Sales and Gross Profits are too low or if your Expenses too high … or is it BOTH?
