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Leveraging Background Music to Enhance the Customer Experience and Boost Auto Sales

It may be the time to rethink how to leverage music that can create an enhanced buying experience.

leveraging your overhead music to create the ultimate customer and sales experience.
New Research Reveals Age and Gender Differences in Vehicle Add-On Purchases

Are there certain age/gender demographics with a higher propensity of purchasing any specific set of VPPs? This study sheds light on consumer preferences and priorities when it comes to safeguarding and maintaining vehicles.

study about age and gender differences - man and woman
Executive Spotlight with Travis Peterson from One View

Peterson advocates for the benefits of digital document storage, such as improved security, organization and ease of access.

This interview with Travis Peterson from OneView in the Auto Success Executive Spotlight focuses on the transition of automotive dealerships to paperless operations.
Auto Dealers Honored at Annual Byrider Convention

Franchisees of the Year, President’s Awards and more were awarded on Nov. 18.

RouteOne, Vision Dealer Solutions Go Digital

The new integration enables users to seamlessly pass deal forms and contracts between RouteOne and VisionMenu for eSignature and electronic storage.

Deliver the Promise. Fulfill the Commitment.

Poor customer support will damage buyer satisfaction and retention. The same is true of poor vendor support. Partnering with a committed provider is a must in today’s world.

Matco Tools Launches New Diagnostic Scan Tool

The tool is designed to perform wireless diagnostics, including read/clear trouble codes, view/graph and record the PID, bi-directional test, reset functionality and more.

Adapting to the Next Digital Sales Revolution

It’s important for dealers to quickly recognize and embrace this transformation so they are positioned for success in this new age of auto sales.

5 Predictions for Front-Line Chat Solutions

In the next few years, prepare for a chat solution that must act like a personal greeter to every customer who visits your digital showroom.

Dealers Cite Lack of Lender Transparency as Obstacle to Deal/Pricing Clarity

According to the findings, dealers agree there is a trust deficit and understand that consumers want transparency — though many are inhibited from going as far as customers expect them to go, due to concerns about profitability.