It’s Time to Get Serious About Service
How does your net profit look so far this year? Are you making all of the money you deserve? If you answered “yes” then I congratulate you for a job well done. However, if you answered “no” then I must ask you: What are you going to do about it?
Is Owner Retention Important to You?
Do you advertise used car sales quarterly? Do you advertise new car sales quarterly? Is your number of active customers in your database is going up each month?
How to Accelerate Profits Through a Slowdown: The Answers You Need
Only by giving your existing customers the attention they deserve and want will your service sales and RO counts provide the added profits you will need to accelerate through a slowdown.
How to Get an 800% Return on Investment
Dealers are becoming more and more aggressive in selling used vehicles in search of a substantial return on investment (ROI). I’m confident you will agree that it is critically important for all dealers to earn the highest possible ROI on every single investment they make.
Do You Want to Thrive or Just Survive?
If your salespeople cannot sell one vehicle per month in the service drive then they are most likely in the wrong line of work. Possibly there is an opportunity for them to join your competitor down the street and assist in running their store.
How Will You Increase Fixed Ops Profits This Year?
All of your management team must be trained to become better leaders and managers by first of all measuring the performance of all employees daily. Teach them how to hold accountability meetings and become the coach that every team needs.
Five Magic Words Create Big Results
Listing five good reasons why every service advisor deserves and needs to be professionally trained on how to provide your customers with the highest level of service each and every time they visit or call your dealership.
What Is a Service Advisor Really Worth?
As a dealer or general manager you should visit with your advisors daily, let them know you care, acknowledge a good job, correct substandard performance immediately and edify these advisors to their customers, their managers and their fellow employees.
Putting Fixed Ops Under the Sales Microscope
Everybody agrees it is vitally important to monitor and measure sales performance on a daily, weekly and monthly basis — but your thinking needs to go further than that.
Is Your Customer Retention Costing You Opportunity?
Are you losing existing customers at about the same rate as you’re adding new ones? Do the math in your store and compare last year’s RO performance to this year’s. Is your traffic going up, going down or remaining stagnant?
