SEO and AI, Who Needs It?
How can SEO and AI improve your business? Look to your technology partners to implement AI-infused advantages on your behalf.
How End-of-Year-Sales May Impact Auto Finance Digital Transformation Strategies
We still have a very paper-driven culture but we need to continue to shift focus to digitization to reduce risk and liability.
CDK Global Announces Inaugural Vehicle Ease of Purchase Survey Results
Dealerships work to increase consumer satisfaction during the car-buying process.
Growing New Vehicle Inventory Will Force Dealers to Adjust F&I Strategies
Dealers should consider a marketing budget for their F&I department as the online presence of vehicle protection products will be a key to increased attachment rates.
Google Merges 2 Ad Formats Used Most by Dealers
The new ad format, launching this summer, will bring new features that car dealerships can tap into to make their advertising dollars go further.
Urban Science Launches Daily CPO Lead-Defection Alerts
The QuickSights dashboard provides valuable insights regarding critical lead-defection trends, including models and segments associated with sales lost to other stores.
The Demolition of the American Dream!
How health insurance premiums are eroding company revenues while simultaneously weakening employee purchasing power and what you can do about it.
Road Trip! Help Your Customers Control Costs This Summer
In addition to maximizing mileage, cleaning the fuel system improves vehicle power, performance, drivability and throttle response, making the trip a lot more pleasant for the driver.
In a Fickle Market, How Do We Continue Winning Customers for Life?
It is imperative to ask the right questions to find out what motivates your customers. Getting to know the customer means getting to know their needs and that benefits everyone.
Edmunds Report Reveals Shrinking Selection, Fewer Affordable Options for Shoppers in the Used Vehicle Market
Used vehicle prices have slightly cooled from all-time highs, but a number of headwinds continue to create unfavorable buying conditions in the used market for consumers.