Scalpel or Machete? Cut Marketing Wisely
Understanding which of your marketing efforts is actually performing and where to cut safely is critical to success and growth this year.
Executive Spotlight with Jeremy Miller of Polly
They explore how dealerships can assist customers in navigating higher interest rates by optimizing their automotive budgets.
Which Are You: Visionary Leader, or the Last One Standing?
Understanding your challenges and weaknesses is always the first step to setting and attaining goals.
What’s Needed to Truly Establish a Digital Presence for Used Auto Dealers, Lenders and OEMs
The right pre-qualification tools will help dealers match the right customer with the right vehicle, early on in the sales process.
Matco Tools Launches New Diagnostic Scan Tool
The tool is designed to perform wireless diagnostics, including read/clear trouble codes, view/graph and record the PID, bi-directional test, reset functionality and more.
CDK Global 2023 Cybersecurity Report Reveals Rise in Dealership Cyberattacks
Fake emails from trusted internal and external sources are posing substantial risks to auto retailers, including IT-related business interruptions, ransom demands, financial loss and damage to the dealership’s reputation.
ASE Education Foundation Updates Standards for EV Training
The foundation revised its accreditation standards to address high-voltage systems in collision and truck repair programs.
SEO and AI, Who Needs It?
How can SEO and AI improve your business? Look to your technology partners to implement AI-infused advantages on your behalf.
How End-of-Year-Sales May Impact Auto Finance Digital Transformation Strategies
We still have a very paper-driven culture but we need to continue to shift focus to digitization to reduce risk and liability.
CDK Global Announces Inaugural Vehicle Ease of Purchase Survey Results
Dealerships work to increase consumer satisfaction during the car-buying process.