The SMS Paradigm: Reshaping Customer Engagement in the Automotive Industry
By reaching out through SMS, we have tapped into the potential of a less invasive, yet highly effective, method of communication.
The Two Anthonys Recon Workshop Returns to NADA 2024
This workshop will enlighten, encourage and equip attendees to improve reconditioning performance and outcomes when back at their dealerships.
Closing the Appraisal Gap
A new OBD II enriched with VIN-centric reconditioning cost data, not estimates, is now integrated into workflow software to eliminate intentionally overlooked or ignored yet authentic reconditioning exposure at appraisal.
Cars.com Reveals Top Automakers with the Best Reputation
In an era where online reviews significantly influence consumer decisions on what and where to buy, the Experience Report delivers insights into both strong and underperforming areas that impact a dealership’s reputation.
Are You Cutting the Wrong Part of Your Spend?
Don’t just trust your gut. There are two key components, the CRM Data Layer and the GA4 Data Layer, that will help you make accurate decisions.
CarSaver’s Lindsay Russi Honored as ‘Rising Star’
In a competitive field of 10 finalists, Russi emerged as a standout, showcasing her exceptional leadership and remarkable contributions to the credit union industry.
Your Data Doesn’t Stink; It’s Trapped
By unifying data by collecting it from different sources, a CDP provides a comprehensive view of each customer’s preferences, behaviors and purchase history, creating accurate customer profiles.
Fresh & Organic? The Truth About What You’re Feeding Your Customers
The importance of consistent posting comes in understanding the value of this type of content and its place within your greater marketing strategy.
SEO and AI, Who Needs It?
How can SEO and AI improve your business? Look to your technology partners to implement AI-infused advantages on your behalf.
CallRevu Transforms Fixed Ops with ServiceVision Pro
ServiceVision Pro offers insight into fixed ops calls, allowing managers to evaluate metrics such as appointment-setting success rates, customer frustrations, pricing inquiries and more.
