How Metrics Can Mess with Dealership Success
All metrics, regardless of what they say and how they are prepared for your consumption, require your brainpower, your experience and, ultimately, your good business judgement.
Dealer Marketing Performance Metrics: How to Tell What’s Working
Every one of your marketing channels is raising their hand on linked sales saying, “Me, me, me, I get the credit!” If they can’t prove a direct sale, vendors should at least be able to prove influence.
Podcast: Metrics for High-Performing Websites
Outsell’s Amanda Meuwissen joins us to discuss the metrics that separate high-performing Websites from ineffective online efforts. outsell.com
Privacy4Cars Awarded Three More Patents
The patents come as new regulations require deletion of consumer personal data stored in vehicles in New Jersey and Illinois.
Unlocking Service Drive Revenue: The Critical Role of Technician Inspections
The true potential of service consulting lies in recognizing the nuanced art of quality inspections and leveraging it to drive success for both advisors and technicians.
AutoWeb Inc. Relaunches UsedCars.com
Connecting dealerships with eager buyers, this platform offers unparalleled exposure to millions of monthly visitors.
EMG Presents 2nd Annual Streaming Automotive Summit
The Streaming Automotive Summit is an intimate gathering featuring a cross section of thought leaders in streaming advertising and the automotive retail digital environment hosted by EMG.
U.S. Auto Dealer Sentiment Improves in Q1, Market View Remains Weak
The Q1 2024 Cox Automotive Dealer Sentiment Index shows an overall increase in current market sentiment, but the profitability index dropped to nearly an all-time low.
Unleashing the Power of Customer Data with CRM, AI and Analytics
From the moment a potential buyer expresses interest, to post-purchase engagement, every interaction can be optimized for a seamless and personalized experience.
Volie Joins FordDirect to Expand The Shop
The Shop, powered by FordDirect, provides dealers with access to vetted vendors, like Volie, that include pre-negotiated prices for products and services that dealerships need.