Getting Married for All the Right Expectations
As you consider technology solutions to improve business operations, problems will arise. Have confidence that you have a solid communication bridge to the prompt resolution you trust.
Your AI Intern
While some may worry it will replace them at their jobs, I’m coming to think of it as an assistant that helps me do parts of my job quicker or more efficiently. One of my Babcox Media colleagues said to use it as if it’s an intern.
How AI and Automation Revolutionizes Dealer Sales Operations
Powering sales operations with AI and automation gives dealers an outsized advantage in their market, getting sales from shoppers they never thought possible.
Redefining Sales in the Modern Era: Trust, Information and Competitive Edge
When salespeople are no longer just transactional facilitators, the sales process becomes more of an informative dialogue rather than a one-sided pitch.
5 Predictions for Front-Line Chat Solutions
In the next few years, prepare for a chat solution that must act like a personal greeter to every customer who visits your digital showroom.
The Power of First Impressions
Professional photographers possess the expertise to highlight a car’s unique features, angles and design intricacies in ways that capture the essence of the vehicle.
Understanding Business Email Compromise — the $43 Billion Scam
BEC and payment fraud are genuine threats to dealerships today. By following these suggestions, you can significantly reduce your risk.
Cyber Security in Dealerships
If you’re not adequately prepared, the consequences of a company-wide data breach can be devastating to both your business and your customers.
Fresh & Organic? The Truth About What You’re Feeding Your Customers
The importance of consistent posting comes in understanding the value of this type of content and its place within your greater marketing strategy.
SEO and AI, Who Needs It?
How can SEO and AI improve your business? Look to your technology partners to implement AI-infused advantages on your behalf.
7 Strategies to Maximize Call Monitoring ROI
With so many technologies in use at one time, it can be difficult to ensure that every solution is being used to its fullest extent. What is the best way to ensure that you get the most out of your call monitoring partnership?
Digital Drive: Reshaping Automotive Dealerships for the Future
Embracing this transformation requires an understanding of the technological tools available and a willingness to adapt traditional dealership operations.
