Vendors vs. Partners
Bringing in vendors to help manage today’s problems can save money and be a great asset in running a smooth operation. You want a partner who cares about your business and wants to help grow it as much as you do.
Conferences & Connections
Attending an industry conference offers numerous benefits, from access to expert speakers and educational seminars to networking opportunities and personal growth. The knowledge gained and connections made at these events can have a lasting impact on both individual careers and the industry as a whole.
How To Build an Unstoppable Dealership in a Bad Economy
Dealers’ challenges seemed to flip overnight. Here’s how they can use this period to get ahead of the curve.
Dealer-Branded Loyalty Programs
Your customers can feel comfortable knowing the trusted brand they are already familiar with is providing them with extended protection options.
Genuine Insights from GA4 Data Explorations
Are you loving it or completely confused? Here’s a quick walk through to help you focus on what’s important.
Google Merges 2 Ad Formats Used Most by Dealers
The new ad format, launching this summer, will bring new features that car dealerships can tap into to make their advertising dollars go further.
The Value of OEM Window Stickers: Extending the Benefits of Pre-Owned Inventory
By providing VIN-based details on standard and optional features, buyers can quickly assess the specifications of a vehicle.
Germain Motor Co.’s Strategic Partnerships Drive Success Despite Market Turbulence
With a distinctive approach to partnership and a commitment to continuous improvement, Germain Motor Co. navigates market challenges and drives success.
Increase Lead Conversion Rates with Automotive Call Monitoring
Call data can be used in sales forecasting and performance evaluation, providing a comprehensive view of the sales process and empowering managers to make data-driven decisions.
Respect the Process
By breaking our goals down into ambitious but achievable tasks, we’re avoiding common mental pitfalls and setting ourselves up for steady, measurable, and — ultimately — incredible success.
The Basics of a Retention Program
Through your own custom loyalty program, you can brand your dealership and give each customer an incentive to return.
Goodbye Universal Analytics, Hello Google Analytics 4
GA4 has the opportunity to take data collection and analysis to the next level. Set yourself up for success now.