Tracking a Weekly $10K Gain

Tracking a Weekly $10K Gain

Keeping track of your high-value, moving assets can be tedious, haphazard — and high risk to your efficiency and competitiveness. It need not be that way.

By Colin McElhatton

Ask anyone who has worked in retail automotive about missing keys and vehicles. Losing track of valuable assets plagues every department at every dealership they’ve worked for. 

However, when you can know in real time where assets are:

  • Service departments bill more hours
  • Vehicles get through reconditioning faster
  • Vehicle selection is sped up and
  • The customer experience is improved. 

The challenge is how mobile these assets are  — vehicles, employees and vendors move from place to place. To lose, misplace or simply not know where an asset is when needed wastes time, productivity, and sales and service opportunities.

Keeping track of your high-value, moving assets can be tedious, haphazard — and high risk to your efficiency and competitiveness. It need not be that way. Many dealers simplify the task when starting digital location service technologies to handle the job precisely and effortlessly, so valuable time isn’t spent tracking cars, people or vendors.

For example, Sunset Imports needed a solution for tracking vehicles and keys for their sales inventory. After realizing how much time they were wasting trying to locate a car or keys (or often both), they added tracking for their service and reconditioning departments. By automating asset tracking, they save an hour in the sales process and 1.5 hours per technician per day in billable hours service hours.

They report their weekly return on investment is more than $10,000 from service department savings alone since using the Mobile Dealer Data Locate device.

Rapid Recon Certified Partner Mobile Dealer Data (MDD) is an industry-first, real-time location service designed to solve this core problem for auto dealers. Every department benefits from knowing exactly where all vehicles and keys are located. 

Wireless technologies have improved, and their prices have come down. It’s time to eliminate the age-old issue of where the keys and the car are. Learn more at www.mdd.io or call 844-292-7110.

Colin McElhatton is the founder and owner of Mobile Dealer Data, a Certified Rapid Recon business partner. https://www.mdd.io/

You May Also Like

10 Things to Consider When Picking DPF Nox Sensors

DPF Nox sensors are a vital part of any diesel emissions system. Picking the right one is essential to keeping your system running smoothly. Diesel particulate filters (DPFs) are vital for any emissions system. They help reduce the number of pollutants emitted by diesel engines, and they play a crucial role in keeping our air

DPF Nox sensors are a vital part of any diesel emissions system. Picking the right one is essential to keeping your system running smoothly.

Diesel particulate filters (DPFs) are vital for any emissions system. They help reduce the number of pollutants emitted by diesel engines, and they play a crucial role in keeping our air clean. One of the critical components of a DPF is the Nox sensor, which helps to monitor the level of nitrogen oxides in the exhaust stream.

Maximizing Profitability in Your Dealership’s Service Drive

There is plenty of maintenance and repair work your customers need done, and that means your service drive is full and your techs are busy. But for most, standing still isn’t an option, so what can you do to continue to grow? You’ve done everything you can to decrease one line ROs.  You’ve seemingly maxed

How Price Expectations Can Tank Dealer Reputations

It’s no secret that dealers are enjoying record-breaking margins right now. Thanks to the squeeze on new inventory combined with soaring demand as we move into post-pandemic life, it’s never been more common for consumers to have to pay MSRP (or higher) to avoid missing out on a vehicle purchase altogether. This isn’t inherently a

The F&I Forbidden 20

Your Ultimate Guide to F&I Prohibited Practices

Is your dealership’s reputation an asset or a liability?

Online Reputation Affects Revenue Opportunity More Than Ever Before In 2021, every business owner should have at least a basic idea of what online reputation is and why it matters. From the earliest days of Google to the explosion of social media, the way companies are perceived online has directly influenced broader consumer sentiment, creating

Other Posts

A More Profitable View of Recon in ’23

Commit to better processes that help you identify and eliminate bottlenecks and work duplication that put sales at risk.

Vehlo Acquires Rapid Recon and Velocity Automotive

By bringing Rapid Recon and Velocity together, Vehlo is now the market leader in helping dealers connect their reconditioning-to-retail processes

Your Place with Mike Davis, The Faricy Boys Chrysler Jeep

Dennis McGinn and Mike Davis discuss how staying involved in dealership departments helps to improve processes.

Dennis McGinn to Host Effective Reconditioning Panel at NADA ’23

The Rapid Recon founder and CEO will moderate an expert panel discussing Effective Reconditioning for Both Retail and Wholesale Markets.