Why Service Pay Plans Need to Change
Active management should also include “RO reviews” where managers review specific situations and coach on missed opportunities to uncover any deficiencies in product knowledge and selling skills.
How to Turn Rings Into ‘Cha-Chings!’
When a potential guest calls your store, they want your store to be the place where they will spend their money. The sale is yours to lose.
2 Simple Tracks to Increase Your Survey Scores and Returns, I Promise
It’s not easy getting customers to return surveys these days. Usually, they consider it a waste of their time unless they are extremely impressed or extremely irritated by the service they received.
Dealers Need the Right Tools to Compete in a New Sales World
“When I started working in auto sales in 2008,” said Chip Alvey, eCommerce director at Oxmoor Auto Group, “we used to get our leads via fax. Can you believe that? A fax.”
My, how things have changed. Ten years later, Oxmoor has retired the fax and now equips its staff with cutting-edge technologies such as artificial intelligence to ensure they acquire the best leads and are presenting their consumers with timely and relevant information.
You Can Handle the Truth: Preparing Your Fixed Ops Team for Growth and Success
What if all of your advisors sold an additional half-hour to an hour per ticket while increasing customer retention? How would this impact your shop’s ability to perform repairs and service in “a reasonable amount of time,” as many manufacturers’ surveys suggest?
Who’s Responsible for Customer Retention at Your Dealership?
Leaving it up to the factory to develop one for you or hoping that management by committee will work is the least effective way to grow your business.
Webinar: Revisiting Your CRM Processes to Increase Profitability
CRM processes play an enormous role in how cars are sold at a dealership, and yet many dealers are failing to examine the effectiveness of their workflows. This webinar will teach you how to recognize when your CRM processes aren’t working, and how to start making CRM process improvements.
How Responsible Are You for KPI Scores?
Do you want 12 to 15 quality tickets with high KPI because they were able to give your clients the time and attention they deserve, or do you want a higher ticket count with mistakes and missed opportunities because they went into survival mode?
Sustainable Excellence in the Customer Experience: Start with Your Employees
What keeps a business going strong, year after year, for close to 65 years straight? At Ricart Automotive Group, the answer is uncomplicated: an unwavering focus on the customer from Day One.
Rewards, Rewards, Rewards!
If you’re serious about creating lifetime customers, and motivating those customers to do what you want them to do to create more sales, then you need to consider installing and providing a rewards program that has value to your customers.
