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Former Cox Automotive Executive Joins Digital Air Strike

Jason Barrie will help guide Digital Air Strike’s product strategy and market development as the company continues to grow and release new technology to help businesses transact virtually with consumers.

Safety Recalls: Think You’re Covered?

Learn how Antioch Auto Group automated their safety recall processes to increase customer safety, reduce potential recall liability and simplify safety recall compliance.

Automotive Digital Retailing: Yesterday a Concept, Today a Reality

See digital retailing as the opportunity for what it is: a chance to engage with a new customer base you’ve never interacted with before.

The Truth About Phone Calls

When calls are dropped or not routed to the correct staff member, your opportunity to shine suddenly falls flat.

Manheim Express Enables Dealers to List On-the-Lot Inventory in Live Simulcast Sale

Sellers can get more exposure for their offsite inventory, while buyers have more vehicles to choose from during a live sale.

Digital Air Strike Partners with Women-Drivers.com

Women-Drivers.com, a free platform for car dealers and consumers, empowers women to locate Certified Trusted Dealers.

PureCars, Facebook: Social Marketing Tools’ Impact on Dealer Advertising

The study shows how today’s digital advertising resources measure and attribute offline sales back to Facebook/Instagram.

Gubagoo Releases Digital Retailing Platform

Gubagoo’s Virtual Retailing and messaging tools empower dealers to monitor, engage and connect with consumers in real-time, through chat, text, Messenger or video conferencing.

Video Wins the War for Digital Dominance

The ability to leverage video data to create a personalized viewing experience greatly increases engagement and conversion rates for all of your video content.

Turning the Digital Retailing Journey into a Rewarding Experience

The word “journey” is defined as traveling from one point to another, usually taking a rather long time. It actually has a negative connotation to it, yet, this is how we describe the car buyer’s experience. Although the automotive dealership’s digital retailing experience has changed considerably over the last few years, especially recently, it’s still