Digital Air Strike Reveals Customer Experience Study at NADA
The longest-running and most extensive study of auto consumers shows new trends in vehicle pre-orders, purchasing/servicing, financing and more.
Dale Pollak’s Latest Book Reveals a New Way to Wholesale Vehicles for Dealer
Dale Pollak, debuts his sixth book, Whole Truth: A Fresh Money-Making Method to Wholesale, the Most Misunderstood Side of Your Business. The book details the reasons wholesaling vehicles for dealers has historically been a break-even or money-losing proposition, and it introduces a new method for dealers to wholesale vehicles to build a second barrel of money-making opportunity in their used vehicle departments.
Cognitiondigital.io Drives Vehicle Acquisition with TradePending API Integration
New integration aimed at successfully boosting auto dealer vehicle acquisition from consumer trade-in market with uniquely targeted digital ads.
Cocoon Partners With EML Nuapay To Save Car Dealerships 75% On Payment Processing Fees With Open Banking
Nuapay’s partnership with Cocoon empowers auto sales garages to cut costs by three quarters compared to traditional card-based payment methods, which do not suit automotive dealers.
Cognitiondigital.io Launches Customer-Centric Advertising Platform
The new platform integrates with Amazon’s suite of Ad Tech solutions providing higher clickthrough rates, lower cost per action and more efficient media buy.
Embracing the New Reality
We have been forced to rethink the entire car-buying process. So, how have dealers stayed profitable and competitive during this time? The answer lies with those dealers who have fully embraced the new reality.
The Future of the Internet and Why It Matters to Dealers
Where is the internet going in the next three, five and 10 years — and is your dealership ready?
Scientific Data Quickly Becoming the ‘Last Mile’ for Automotive
Today, each of the primary areas of the industry has access to the most powerful analytics platforms ever created to make educated, tactical and profitable decisions — all for the benefit of the customer.
The Path of Least Resistance — Bet on It
The consumer will reward us for removing friction from their car-buying experience.
Creating a Better Customer Experience with Technology
Here are five ways dealers can use technology to their advantage to get a leg up on the competition.
