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Scoping and Interpreting Secondary Ignition Waveforms

The secret to being able to capture and analyze secondary ignition waveforms is understanding what is happening in the coil and at the spark plug, and how the scope measures and graphs the voltages and ignition event.

The Chatbot Won’t Save Your Business

Chatbots: the latest buzzword in the automotive industry. Effective solution or hype?

As all this talk about chatbots comes to the forefront of our lives, we need to take a hard look at reality versus science fiction. Right now, the machine-learning industry is the driving force of the chatbot ecosystem, while the technology world works toward the world of real artificial intelligence (AI).

Top Online Resources for Auto Dealers

Having go-to resources for running the business, getting licensed as an auto dealer and remaining compliant with state rules and regulations is a necessary component of running a successful auto dealership.

A New Service CRM: Mobile Lane and Shop Platform Streamlines Customer Experience

Implementing new technology and changing processes are massive undertakings. See how one dealership ensured the correct decision was made the first time.

FrogData Hires Dealertrack Alum Paul Arenson as Senior Sales Consultant

The solution delivers advanced reporting, business insights, and predictive analytics to help dealers make the right decisions to improve productivity and profitability.

Through the Looking Glass: Are There Missing Profits Sitting in Your Service Department?

Every profit stream is important in your dealership today and should never be overlooked — especially when it is sitting in your service department. Many times, a perceived smaller profit center may not get the attention it deserves.

The Measurement of Success, Part 1

“Success is not permanent. The same is also true of failure.” – Les Brown In this magazine, we often discuss the goal of success — it’s literally in our title. For the next couple of issues, however, I’d like to take a look at the concept of success itself. In a recent podcast, we returned to some past guests

Dominion Dealer Solutions Unveils State-of-the-Art Dealer Management System for Automotive Dealers

Dominion VUE is the only automotive DMS that allows Fixed Ops staff to complete full RO write-up, walk around, and closeout on a single tablet device.  The extensive Fixed Ops capabilities in Dominion VUE include service process tracking, electronic MPI, mobile pay, built-in two-way text and service menus.

How to Measure Purchase Intent and Manage Inventory Using Social Media

Marketers have learned to use these platforms to collect data, target customers and engage directly with them. Advanced technologies enable marketers to access vast amounts of information using tactics such as keyword performance metrics and attribution modeling

10 Innovative Technology Companies Who Help Dealers Dramatically Evolve and Emerge

The automotive industry continues to evolve around the way consumers research, buy and service vehicles. One thing remains the same in the highly competitive industry: dealers continue to implement marketing strategies and technologies to help drive new sales and service business while at the same time retain their existing customers.