Rita Case, President and CEO of Rick Case Automotive Group, to Receive 2022 Horatio Alger Award
Horatio Alger Association names 16 outstanding individuals, each of whom has overcome adversity to achieve professional and personal success, to its Member Class of 2022
vAuto SnapLot 360 Teams Up With Autotrader to Deliver Immersive Vehicle Merchandising and Extend Shopping Radius
Merchandising and marketing vehicles outside dealer’s DMA may offset cooldown in consumer demand
Program Aims to Reduce Imbalance for Auto Technicians
Students receive hands-on technical training, explore high-demand career opportunities and achieve Certified Technician status.
automotiveMastermind Helps Dealers Drive Sales, Acquire Inventory
Enhanced offerings let dealers tap into new sales and acquisition opportunities across their service, conquest and loyalty portfolios.
Selling to Millennials
These buyers are actually interested in buying cars and dealers must adapt to their needs.
4 CRM Customizations to Boost Sales Results
Get the most out of a CRM system by customizing marketing, employee and buyer processes.
Let’s Talk about Data and the Pillars of Success
By leveraging data outside of the DMS, it’s possible to create incremental opportunities. The DMS is not the sole source of truth today.
What’s Possible for Your Dealership with AI?
With car sales increasing, artificial intelligence can assist your sales team with excellent customer communication.
The World Isn’t Changing, It Already Has
Digital retailing applications are helping dealers navigate the pandemic and compete with non-franchise online providers.
Harness the Power of Your Owner Base with an Equity Mining Platform
Equity mining makes for increased customer loyalty, efficient and cost-effective marketing and even quality leads on pre-owned vehicles.