Used Vehicles, Digital Inspections, Lifelong Customers
The clarity and education of the digital inspection can also be used in boosting the sales of used vehicles and provide a compelling reason for customers to return for service after the sale.
The New Tax Refund Season in 2021
Accessorizing not only make consumers happier with their purchase — because it feels more personalized to their life — it also increases their trust in you and makes it easier to retain them in the service department.
The Story That Vroom’s Ad Isn’t Telling for Retailers
To truly power this environment going forward, retailers need a more transparent environment where pricing and payments are more inline with what consumers expect to see.
Online Vehicle Purchases Only Increasing
See how consumer confidence in purchasing vehicles online can help dealers expand their sales target market to cover all 50 states.
An Outline for Success
Clear expectations, ambitious goal setting and having the support, tools and authority to achieve what is expected are crucial.
How All Components Are in Place for Automotive Digital Retailing in 2021
Many components must be artfully tied together to deliver transparent messaging for every step of the customers’ journey.
The Right F&I Content for Each Stage of the Buying Process
Some tweaks to your site can be the ticket to selling more service contracts and keeping your customers happy.
The Revenue Resource You’re Completely Ignoring
Exploring the hidden value of your existing customer data.
Couchsurfing Into New Wheels at Your Neighborhood Dealership
Maybe the way people buy cars is changing, but these people will still want to know that they have someone in the “business” who will look at them as more than a number and help them with their unique automotive needs.
Another Year Over, a New One Just Begun
What positives can we extract from the debris of this most challenging of years? Here are some ideas to put you back on track and accelerate your growth and earnings as a salesperson.
