Auto/Mate’s Dave Druzynski Presents Workplace Harassment Prevention Workshop at NADA 2019
If your dealership’s anti-harassment strategy involves handing out an outdated policy buried in an employee handbook, or showing corny 1980s VHS training tapes, your dealership and your employees are vulnerable.
Dealer Panel: What Do Your Customers Say They Appreciate About Your Business?
Our Dealer Panel gives voice to dealers, GMs and sales professionals to share their experiences — sales techniques, new technology and ways to motivate staff — giving our readers the benefit of learning from their peers.
Financing in the Service Department Can Drive Customer Satisfaction
Some drivers have been raised with a skepticism of mechanics and service writers. Steve Roe of Synchrony Car Care shows how you can help customers manage costs and feel more confident in their service purchases.
Qvale Automotive Group Revolutionizes Process with Help from The Menu Brothers
When Qvale Auto Group decided it was time to have a single customer experience for all of their franchises, the challenge became that none of their current software providers could provide the single solution they were looking for. Until they met The Menu Brothers.
Great Customer Experience Is More Than a Free Bottle of Water
You might be one of those dealerships with a fridge full of water bottles, but providing a great customer experience to your customers shouldn’t end there. Here are some simple ways you can provide your customers with an experience that makes the perceived hassle of buying or servicing a car at your dealership less of a headache.
Driving Up Your Service Sales Performance
Customer relations are an important part of every business. You work hard to maintain a positive reputation and develop trust with your clients.
Community Auto Dealers: It’s Time to Compete!
Dealers in the network will be able to leverage creative talent and technology to generate more sales and service business and build relationships for future sales too.
The Elephant in the Digital Showroom: The Sales Process Evolution
Each modification to your sales process can be tested and fine-tuned one at a time to meet your needs. The important thing to keep in mind is that buy-in is an absolute requirement.
Digital Menus vs Paper Menus – The Human Factor
Knowing how to utilize a digital menu to build a relationship with customers could be a big game changer for your F&I profit margins. Otherwise, a digital menu may be just another piece of dead iron that sits idle collecting dust.
Diversity and Inclusion: Bring People In, Part 3
This month, we’ll finish our discussion by asking our panel what women and minorities wishing to enter the industry should do to make it in the business, and what dealerships can do to attract a staff that better reflects the communities they serve.
