Safety Recalls: Think You’re Covered?
Dealers may be unaware of the rules and regulations of recall information, and could be using flawed information.
Keep Your F&I Team Motivated with Reports
Your F&I portfolio should never be static. Here’s how you can use metrics to see which areas need to be addressed.
2020 Vision: A Clear Path to Increased Profits
Don’t worry too much on volume and gross with your goals, concentrate on how well your sales team follows the processes. If everyone is following the processes correctly, the closing ratio will take care of itself.
Since When Is Selling a Bad Thing?
The same dealers responsible for achieving impressive sales benchmarks will cross over the line to the backend of their dealerships and tolerate far too many underachievers who are losing thousands of dollars in additional gross profits. Are you one of those dealers?
How to Evaluate Your Service Director
Maybe you should consider re-allocating some of your advertising and marketing dollars spent on the front-end to the back-end. Why, you ask? Let’s do the math and see why.
Are You Spinning Your Wheels in Owner Retention?
It’s time for you to get committed and start holding everyone accountable for their individual performance to get on track for making this your best-ever year in fixed operations.
Why Is It Called ‘Fixed Operations’?
Give your customers reasons to come back, keep your name in front of them every month, make sure you have convenient hours, train your service and parts team on how to effectively communicate with your customers by offering benefits, always exceed the customer’s expectations and remember: if you don’t care, they won’t either.
Why You Should Be Optimistic About Fixed Ops
Retail service traffic is increasing and net profits are improving. Great news for us all! My concern is this: What are you going to do with the additional service customers?
Mercedes-Benz USA Puts Spotlight on More Atlanta Heroes
Mercedes-Benz USA has released its latest documentary short for “Greatness Lives Here,” an initiative dedicated to celebrating Atlantans who quietly devote their lives to empowering the youth of tomorrow and making a difference in their community.
How About a Little Support for Fixed Operations?
Any manager who wants to do better and learn to become a top performer would not hesitate to do whatever it takes to improve on pathetic performance metrics, not to mention add an additional $500,000 in retail gross profit.
