The Truth About ‘Dealer Markup’
How can a universal business practice that engages the full array of vehicle finance resources be so misconstrued?
Deconstructing ‘Business As Usual’
In times of uncertainty, having a plan that increases your ability to reach customers can help drive positive interactions and enable growth. Conversica provides innovative solutions for retaining customers during the current economic climate.
automotiveMastermind Hires, Promotes New Executives
The addition and promotion of these seasoned professionals will play a vital role as the company continues to accelerate.
A New Face to Facebook Advertising
Not all Facebook Ad campaigns need to be time-consuming, agency requiring, graphic designer demanding Facebook Ads. There are tools available that help to simplify this process.
myKaarma Helps Improve Tire Sales with TireProfiles, Hunter Engineering & DealerTire Integrations
By combining the inspections with the tire recommendations, myKaarma can control the entire customer experience for the dealership and provide accurate tire recommendations to customers with a click of a button.
Empathy, Cooperation are Key to Industry Restart
There is a very real chance that the auto industry reopening will be “soft.” For the industry to regain balance in the shortest amount of time, all of us need to support each other in every way we can.
Tommy Barras Named President, COO of The Reynolds and Reynolds Company
Barras joined the company in 1977. He was named a company officer over software development in 1988 and has held the position of executive vice president of software development since 2008.
In Uncertain Times, Lean on Your Partners for Support
Automotive vendors are doing what they can to ensure dealers come out of this stronger. There are many free programs out there that can help.
HELP BUILD REPEAT BUSINESS & LOYALTY WITH CONSUMER FINANCING
Repeat business is the lifeblood of the automotive service industry and consumers appreciate and expect choices, and that includes financing. Many retailers offer multiple payment plans because they know that financing is not one-size-fits-all. For customers who qualify, a credit card dedicated to automotive needs, backed by a strong financial partner, is the best option
OEC Provides Mazda Mechanical Parts Marketing Program
The RepairLink solution allows participating Mazda dealers to offer competitively priced OEM parts to the more than 40,000 repair facilities actively using the platform to search for and buy parts each month.