Match Your Sales Approach to Your Prospect’s Readiness to Buy
There are five stages of buying behavior that a consumer will go through, and each stage requires a different decision by your prospect. Your sales and promotional messages must link to where your customers are in their decision-making process.
FlickFusion’s Chrome Extension Makes it Easy to Send Links to Video Landing Pages
Sharing videos with customers during the sales and service process is an effective way to increase lead engagement and response rates.
Manheim Appoints 2 New GMs, Promotes 3 Leaders into Auction Manager Positions
“Manheim is tapping the broad knowledge and experience of this talented team of leaders to help position our company for future success,” said Patrick Brennan, senior vice president, Marketplace.
Volie Appoints Call Center Guru as Sales Director of New BDC Platform
JoAnn Bedenbaugh will be responsible for overseeing Volie’s growing business as the company continues to bring its’ messaging platform that streamlines and automates customer engagement for efficient and effective dials directly to auto dealerships.
New Volie ‘BDC in a Box’ Automates Dealership Customer Engagement
Automotive BDC software allows dealers to get the productivity of an outsourced call center allowing three people to do the work of 10.
Neuenschwander Succeeds Haugen as Portfolio CSO
David Neuenschwander has been named chief sales officer of Portfolio, succeeding Dan Haugen, who has retired after 15 years with the company.
How F&I Managers Can Better Understand Generational Selling
Understanding the nuances of the different generations can make the difference between a good sales month and a great one.
6 Best Practices for Auto Marketers in a Post-Pandemic World
Auto marketers should tailor their campaigns to speak to the unique mindsets and shopping behaviors of their target customers.
Toyota Dealership Entertains Customers with Galileo Video Wall
The Galileo-based customer lounge video wall displays a wide variety of content, including local and national broadcasts, news, and sporting events, Toyota advertising, dealership promotions, service/repair status, time-to-completion information, and customer testimonials.
The Truth About Phone Calls
When calls are dropped or not routed to the correct staff member, your opportunity to shine suddenly falls flat.
