EBlock announces a strategic partnership and exclusive integration with Auction Edge that will provide brick and mortar auctions with technology to compete in the dealer-to-dealer auction space.
- The partnership will begin with the McConkey Auction Group in the Pacific Northwest in January of 2020, followed by an expansion of the program to other Auction Edge customers nationwide.
- The technology powering the partnership is made possible by an exclusive integration between EBlock and Auction Edge
“Independent auctions are scrappy and very competitive by nature,” Dan Diedrich, CEO of Auction Edge, said. “Integrating Auction Edge with EBlock’s platform gives those auctions a proven means to facilitate and expedite digital transactions. It empowers their success via the absolute best online dealer-to-dealer platform.”
The EBlock/Auction Edge integration will provide McConkey Auction Group (MAG) clients with a state-of-the-art dealer-to-dealer auction platform (called MAG Now) that complements the buying and selling experience that dealers would expect when attending an auction. Run lists, set auction times, virtual lanes and units transacting in 60 seconds are just a few reasons why EBlock is growing at 100% YOY in Canada and has now sold over $1 billion worth of vehicles in the D2D space.
“We are selling 5,000 dealer-to-dealer vehicles per month with EBlock in Canada, so when the time came to expand to the U.S., partnering with Auction Edge and piloting with the McConkey Auction Group was the obvious choice,” said Jason McClenahan, CEO of EBlock. “The team at Auction Edge has done an outstanding job building a consolidated buyer base of 50,000 buyers at over 200 auction facilities. Likewise, MAG’s auctions have set an incredibly high bar; the independent auctions have been searching for a better tool than what’s out there, and we firmly believe that through this partnership, we’re bringing them that tool.”
“We’ve always been early adopters, but that doesn’t mean we rush into using a technology for technology’s sake,” said Bob McConkey, president and CEO of MAG and Board Chairman of Auction Edge. “The partnership between EBlock and Auction Edge is the culmination of a lot of research, finding a lot of common ground, and 20 years’ efforts in providing digital solutions for our customers.”
That common ground is what’s at the heart of this new partnership. In addition to McConkey’s unparalleled experience in the industry, both McClenahan and EBlock founder Ryan O’Connor are seasoned auction pros.
“Meeting Bob for the first time it was like, ‘wow, this guy really gets it.’ Even though we were on different sides of the table, we both saw the future of the auction business in identical ways,” O’Connor said. “EBlock was designed with the brick-and mortar experience in mind, and having Bob McConkey validate everything we’ve built is extremely gratifying. Empowering and partnering with physical auctions across the U.S. is a big pivot from disrupting them like we have in Canada. However, when you look at the synergies between Eblock/Edge and the brick-and-mortar foot print across the US, anyone who knows this space clearly understands why this partnership makes so much sense.”
Besides enhancing the physical auction experience, EBlock gets brick-and-mortar auctions up and running competitively in the dealer-to-dealer auction space without the infrastructure issues that have plagued other virtual auction providers. The impact of these capabilities will now be expanded by the partnership with MAG and the integration with Auction Edge.
The partnership’s first MAG Now-specific auction event will take place on Jan. 28, 2020, with an expansion to independent auctions in the U.S. happening throughout 2020.