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DealerPeak Launches iD Web Platform

DealerPeak, an industry leader in automotive dealership customer relationship management (CRM) solutions, has launched their new iD Websites platform. iD Websites (aka ID Web) represents the next generation of automotive website development and management, and brings cutting-edge tools and capabilities to dealerships of all sizes.

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“We’ve created a platform that combines all the best features of modern websites — AI support, optimized voice-capable search, built-in automation and lead-generation functions — into a drag-and-drop, visual page builder with a toolkit that’s powerful but easy enough for almost anyone to use,” said Matt Moore, president of DealerPeak.

“ID Web is built so that dealerships have a choice about just how much or how little they want to do themselves. If they’re comfortable doing most of the work, they’ll quickly get up to speed with the platform’s management tool.  Or, they can let our team of experts build their site and manage most of the day-to-day functions,” Moore continued. “ID Web has the power to create and manage high-performance, powerful automotive websites that drive sales, and making the platform fit the preferences of our dealers is our ultimate goal.

“We’ve just successfully launched CarDog, a mobile-centric CRM platform for small to mid-sized dealerships, and we’ve brought this mobile-centric, cross platform approach to ID Web. The past few years have seen a tremendous shift in consumer use from desktops to mobile devices, and our products have followed that shift. It’s just one more way we’re responding to what the industry wants and needs.”

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Automotive dealerships interested in a free preview of what their website home page could look like on the ID Web platform can go to https://www.idwebapp.com/ to register. Sample previews should be available within 48 hours of registration.

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