Ally and Jimmie Johnson Honor Military Heroes - AutoSuccessOnline

Ally and Jimmie Johnson Honor Military Heroes

The patriotic car is part of the NASCAR Salutes initiative that honored fallen soldiers during the Memorial Day weekend race at Charlotte Motor Speedway.

Military-themed paint scheme revealed during military care package building event as tribute to fallen Vietnam soldier.

Seven-time NASCAR Cup Series champion Jimmie Johnson and Ally recently revealed a military-themed race car paint scheme for the #48 Chevrolet Camaro ZL1 in tribute to Army Sgt. Richard Donlan, who died in combat during the Vietnam War.  The patriotic car is part of the NASCAR Salutes initiative that honored fallen soldiers during the Memorial Day weekend race at Charlotte Motor Speedway.

Johnson revealed the car during a military gratitude event at the Hendrick Motorsports headquarters as 50 volunteers from Ally, the USO and the #48 Ally Racing team made approximately 1,000 care packages for active service members. Sgt. Donlan’s nephew, Laine Donlan, who is an Ally employee and member of Ally’s veteran employee resource group, assisted Johnson in revealing the car and honoring his uncle.

“The NASCAR Salutes program is something I’ve been fortunate to have been a part of many times in my career,” Johnson said. “In Ally, I’m very proud to have a sponsor that’s supporting one of their own, and it’s an honor to have Sgt. Richard Donlan’s name on our car. It means so much to the families involved, and it’s very cool to make a personal connection with them. Having grandparents who served, I have so much respect and am thankful for our military, both past and present, and for those who have made the ultimate sacrifice for our country. It’s a very special weekend all around.”

Nicole Fitz, executive director of Human Resources at Ally, said, “Our volunteer effort today is part of Ally’s long-standing dedication to show service members how deeply we value them and to honor those who made the ultimate sacrifice to protect our freedoms.” Fitz is a Navy veteran and chair of the Veteran Allys employee resource group, which provides support to veterans at Ally and within the community, while also encouraging non-veterans to support those who served. Employee resource groups at Ally help create a workplace that values and gives voice to employees’ many different perspectives.

The Veteran Allys group, with more 400 members nationwide, was instrumental in identifying a fallen soldier to be honored on Johnson’s #48 Ally Chevrolet as part of the “600 Miles of Remembrance” program during the May 26 NASCAR Cup Series race. Donlan’s name will grace the windshield of the race car that features a military-themed camouflage paint scheme in lieu of the Ally plum and grapefruit brand colors.

“This tribute is an incredible honor for our family, particularly for my dad, who lost his younger brother at such a young age,” said Laine Donlan, senior director in IT for Ally. “When I submitted his name to be mentioned alongside other fallen soldiers, I had no idea Uncle Rick would be memorialized on the front of a seven-time NASCAR champion’s car. It’s humbling to know his service and sacrifice will be known by so many.”

Fitz added: “Giving back is a core part of Ally’s culture and Jimmie shares these values to ‘Do it Right’ for fans and communities. It’s great that the Hendrick Motorsports team and several local dealer customers share our philosophy of giving back and stepped up to create these care packages and share some small comforts from home with our active service members.”  

Several members of the Donlan family were honored as special guests during the Memorial Day weekend race, including Rick’s brother Jay, a Navy veteran; Jay’s wife Mary, who served in Vietnamas an Army nurse; and Jay’s son Laine, who nominated his uncle for the NASCAR Salutes tribute, and his family.

Links:
Ally

You May Also Like

DAS Technology Unveils New CDXP Features at NADA 2023

The platform offers new Google communication integration capabilities and expanded inventory merchandising capabilities.

Leading Customer Data and Experience Platform (CDXP) company unveils new technology features leveraging data and integrations to enhance customer experience and boost CSI and sales

DAS Technology, a leading customer data and experience platform company leveraged by over 7,800 retailers, unveiled new technology showcasing the company’s expanded Customer Data and Experience Platform (CDXP) solutions. The new solutions were shown at DAS Technology’s booth at the National Automobile Dealers Association (NADA) Show Jan. 26-29 in Dallas, Texas.

Cox Automotive Teams with Roku to Measure how TV Streaming Impacts the Consumer Automotive Journey 

New partnership seeks to make leading automotive dataset available for marketers to connect ad exposure to every stage of the shopping journey for the first time

automotiveMastermind Joins the Reynolds Certified Interface Program

automotiveMastermind (aM) has signed a contract to join the Reynolds Certified Interface Program.

Cox Automotive’s Upside Expands, Delivers Over Four Million Dollars in Profit Share Back to Clients

Cox Automotive remains confident in how this new way to wholesale can deliver profitability to sellers in any market—and the data has proven that.

Reynolds Acquires American Guardian Warranty Services

The Reynolds and Reynolds Company expands its portfolio by adding F&I products and services for automotive, RV, powersports, marine, and commercial trucking markets

Other Posts

Outgoing 2022 NADA Chairman Mike Alford Underscores Dealer Commitment to Evolving Business Model

In his final remarks as NADA Chairman, Mike Alford highlighted the evolving auto retail business model and how dealers and auto manufacturers “are connected by the desire to provide an unrivaled customer experience.”

NAAA Foundation Donates $75,000 to NADA Workforce Initiative

The NAAA Foundation donated $75,000 to the National Automobile Dealers Association (NADA) Foundation’s Workforce Initiative, which promotes the value of dealerships roles and access to educational resources.

NADA and Tekion Announce First-Ever Tied Winners in 6th Annual Women Driving Auto Retail Video Contest

The National Automobile Dealers Association (NADA) and sponsor Tekion named Leslie Jefferson and Alicia Rivera as the winners of the 6th Annual Women Driving Auto Retail Contest at NADA Show 2023.

New Jersey Dealer Mike DeSilva to Serve as AIADA’s 2023 Chairman

DeSilva, who is the co-owner of Liberty Auto Group in northern New Jersey, accepted the chairman’s gavel during an AIADA event in Dallas, Texas on Friday night.