Comprehensive equity mining tools pinpoint hidden vehicle sales and drive revenue for Honda dealers via personalized offers and inventory matching.
Clearwater, FL – AutoLoop LLC, the leading provider of auto industry sales, service, and marketing solutions, recently announced that its in-depth equity mining tools, Quote and Quote Express, are now approved by American Honda Motor Co.for use in the company’s Retention Equals Advanced Data Sharing (READS) program.
Using automation and current incentives, the advanced equity mining and quote-generation solutions deliver personalized equity offers to both sales and service customers. In addition, Quote and Quote Express work to capture potential upgrades by matching those prospective customers with a new Honda from the dealer’s current inventory.
“Since the READS program equips dealers with seamless access to electronic data for the most accurate information, Quote and Quote Express are the ideal partner solutions to capitalize on that data,” says AutoLoop VP of OEM Development Mike Sowers. “Our tools automatically capture customer attention at key points in the ownership cycle—such as during service visits and lower payment opportunities—to show just how affordable a new Honda really is while effectively engaging them in the upgrade process.”
Quote provides both automated and on-demand features to maximize sales opportunities and minimize dealer cost. Quote Express, a “set it and forget it” equity mining tool, gives dealers another, simpler option: a turnkey solution that drives sales while also reducing costs. Both products offer a wealth of exclusive benefits including an interactive, customer-friendly shopping portal, automatic equity notifications, pre-service appointment offers, buyer matching, and much more.
“That’s what puts Quote above everyone else,” says Stephany Pileggi-Taylor, Business Development and Operations Specialist at Underriner Honda. “AutoLoop stands behind its customer support and ensures that good people are placed in the field—and that makes a big difference. Even vendors of tools dealers use every day, such as the DMS, don’t always have the field staff to maintain a relationship at the store. In fact, because of AutoLoop’s fantastic support, it would be very difficult for me to switch to a different equity mining tool,” she says.
Quote has shown to contribute 10% – 25% of monthly new sales. “Simply put, Quote and Quote Express are designed to help ensure dealers reach prospects before those potential buyers ever reach out to competitors,” says Sowers. “And the available multi-channel marketing capabilities built into both tools further increase reach and response rates by: 1) merging email with direct mail campaigns and 2) providing multiple timing or delivery options.”
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