CarLotz Partners with Privacy4Cars

CarLotz Partners with Privacy4Cars

Through this partnership, CarLotz is offering best-in-class protections to those remarketers who want to take advantage of the improved economics of a retail model without compromising to outdated standards.

CarLotz has recently partnered with Privacy4Cars, a tech company focused on creating privacy and compliance solutions for vehicles, to offer Personal Information (PI) deletion across CarLotz’ consigned inventory and maintain its position at the leading edge of the retail remarketing channel. 

All it takes for large amounts of PI to be captured by a vehicle is for a user to connect a phone via Bluetooth, plug it in the USB, or — if the vehicle is equipped with GPS or telematics — simply drive. While there are urban legends around how to delete PI stored in the infotainment system and other modules of the vehicle, including phone records, detailed whereabouts, garage door codes, text messages (often including financial and medical information), biometrics, driver behavior tracking, unique identifiers and more abound, the truth is that there are tens of thousands of different vehicle-specific procedures. This is why even large, sophisticated dealerships who claim to have both a specific policy requiring to delete the PI from vehicles and to have specific processes in place to do so, were found out of compliance by customers who test drove one or two cars 75% of the time.

CarLotz is setting a new standard and is determined that no lender should accept a process that is not measurable, repeatable, nor provides detailed compliance records.

Through this partnership, CarLotz is offering best-in-class protections to those remarketers who want to take advantage of the improved economics of a retail model without compromising to the outdated standards held by most other dealerships. CarLotz offers the ability to delete PI from all cars on its lots, and proactively produces detailed certificates of deletion to help prove each company has “reasonable security” measures in place. This partnership allows for CarLotz to offer all players in the vehicle leasing space the same access to the best technology and an unparalleled level of assurance.

You May Also Like

Runway Growth Capital Provides Growth Investment to CarNow

The funding will enable CarNow to accelerate product development and enhance its suite of digital retailing solutions.

Runway Growth Capital, LLC (“Runway”), a provider of growth loans to both venture and non-venture-backed companies seeking an alternative to raising equity, announced a $40 million commitment to CarNow, a live-data automotive technology platform that helps dealers elevate the car-buying experience by transforming the way they connect with customers.

Orbee and EMG Integrate to Activate Audiences

Orbee’s data management continues to expand with EMG’s white glove approach to CTV and streaming audio advertising.

Paralyzed Veterans of America Receives Donation from Penske

This is the tenth year that Paralyzed Veterans of America and the Penske Automotive Group have partnered together.

Audi Napa Valley Expands into Fairfield

A joint venture between Schomp Automotive Group and Third Set Partners, the latest addition to Fairfield Auto Mall will open May 1, 2024.

ACE Appoints Kamal to VP Role

Tariq Kamal has joined Automotive Compliance Education as vice president of operations.

Other Posts

Xcite Automotive Acquires Pinnacle Automotive

Xcite is also welcoming two new board members as the acquisition enhances efficiency and boosts dealership profitability.

CARFAX Car Listings Approved for GM’s IMR Turnkey Program

This new collaboration helps GM dealers, including Chevrolet, Buick, GMC and Cadillac, save time and stretch budgets.

AutoSuccess Welcomes Kyle Alexander    

Kyle Alexander joins AutoSuccess after three years in TV news where he was a multimedia journalist and meteorologist.

Kyle Alexander, multimedia journalist
Innovative LITESTIX Work Light by BendPak Now Lasts Longer

The larger battery keeps the rechargeable hands-free light shining bright for up to 7 hours, making it easier to work under the hood.