CentralBDC Acquires AutoAwards Loyalty & Marketing Solutions
CentralBDC also announced that moving forward the company will now operate under the name Better Car People (BCP).
Dealer-Branded Loyalty Programs
Your customers can feel comfortable knowing the trusted brand they are already familiar with is providing them with extended protection options.
The Basics of a Retention Program
Through your own custom loyalty program, you can brand your dealership and give each customer an incentive to return.
Service Retention: Highly Effective Digital Marketing for the Service Drive
Service has many more opportunities to work with the customer than any other department in the store. That said, everyone should see how important it is to design a program to create long-term loyalty and retention.
Mobile Dealer Announces Strong Digital Customer Growth with Wins Across Dealership Groups
Mobile Dealer helps dealership groups to enhance their digital strategy as today’s consumers demand a mobile experience when they research, purchase and engage with their preferred dealerships.
Factory Rewards Programs Versus Dealer-Owned Rewards Programs
Customers like to be rewarded and the more you reward them, the more loyal they become.
Setting Your Expectations for a Loyalty Program
Each visit is an opportunity to prepare for the next visit and set realistic expectations on what services will be needed.
