Sonic Automotive Selects ReconVelocity for Nationwide Install

Sonic Auto Selects ReconVelocity for Nationwide Install

The ReconVelocity platform is an intuitive cloud-based workflow suite of solutions that are customizable.

ReconVelocity announced it has been selected by Sonic Automotive to install its full suite of products across 100 dealerships representing 25 brands. Sonic Automotive is the fifth largest dealer group in the country.

ReconVelocity automates the reconditioning process and improves communication between all personnel and departments involved in the process. The ReconVelocity platform is an intuitive cloud-based workflow suite of solutions that are customizable to the unique recon needs of each dealership, allowing dealers to reduce their recon time by half and increase their profitability.

Sonic Automotive evaluated the ReconVelocity solution at seven of its locations, where it proved to help teams accelerate their recon processes by at least 3 days, and simultaneously exposed the potential for improvement and greater profitability.

“Saving time in reconditioning adds margin to the bottom line,” said Jeff Dyke, president of Sonic Automotive. “We are very excited to have this tool and believe that it will speed up our cycle times and allow us to sell more cars.”

“Sonic Automotive is looked to as an industry leader that applies best practices to every aspect of their operations. We are honored to be a part of their extended team and look forward to helping them drive even greater performance by improving their reconditioning process,” said Hugh Hathcock, owner of ReconVelocity. 

ReconVelocity and its team of Recon Experts will begin installation and training across Sonic’s 100 dealerships immediately.

ReconVelocity will be showcasing its reconditioning workflow software and these latest features at NADA 2020 at the Las Vegas Convention Center, Feb. 15-17. For a demonstration, contact [email protected] or visit booth #3827C. For more information, visit

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