An Enemy Called Average
Far too often in our industry, we have dealers, general managers, service directors, etc. who focus on and measure themselves in terms of the “average” dealer. But “average” is nothing more than a reference point. Average means you are the worst of the best or the best of the worst!
How to Create a Top Performing Team
If your sales force averages five vehicles per salesperson per month when you know they should average at least 10, what would you do?
Service Writer or Advisor? You Better Decide What You Want!
Inspect what you expect by using daily performance evaluations of your service advisors’ sales productivity.
Dealers Earn Record Profits in 2018 — Fake News or the Real Deal?
Let’s make 2019 a record year for profits in your dealership. The opportunity is in your service department right now as you’re reading this blog. Now go out there with your new attitude and make some money! You deserve it!
3 Rules for Profitable Service Marketing
Want an ROI that will produce for you the record profits that you deserve? Follow these three rules.
How to Use Front-End Ideas to Get Back-End Results
Inspect what you expect by using Daily Performance Evaluations of your service advisors’ sales productivity. Set realistic goals for them, coach them daily and get them professionally trained on how to be a salesperson (advisor).
How to Get an 800% Return on Investment
Some of you will take the approach of “saving your way into profitability” by vowing not to increase your expenses but you remain willing to make investments every day of your business life. Let’s consider some examples.
How One Service Advisor Can Cost You $144,000
The bottom line is this: Everyone needs to be properly trained how to always put your customers first.
How ‘Sleepy’ Is Your Service Department?
After you check out your service department you will find the problem areas that need to be addressed and possibly form an action plan as to how you can make a difference in the upcoming months.
How To Compete With The Aftermarket
New car dealers generated about $52 billion in labor and parts sales. As anyone can see, the aftermarket has more than five times as many locations as new car dealers which makes them more Convenient for the customer.
