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What’s Needed to Truly Establish a Digital Presence for Used Auto Dealers, Lenders and OEMs

The right pre-qualification tools will help dealers match the right customer with the right vehicle, early on in the sales process.

Adapting to the Next Digital Sales Revolution

It’s important for dealers to quickly recognize and embrace this transformation so they are positioned for success in this new age of auto sales.

Impel Expands Automotive Digital Engagement Platform with Chat AI

Chat AI enables dealers to engage shoppers with a fully automated conversational chat experience.

SnapCell Wins AWA Automotive Digital Marketing Award for 2nd Consecutive Year

Brian Pasch, author and automotive marketing industry leader, announced SnapCell as a winner of the 2023 AWA Award in the Best Video Platform category.

Gubagoo ChatSmart and Virtual Retailing win 2023 AWA Awards

Gubagoo announced it has been chosen as a winner of two 2023 AWA Awards in the Digital Retailing, and Conversational Commerce categories.

Gubagoo Enhances Its Virtual Retailing Platform, Creates Greater Flexibility

Integrations between Gubagoo Virtual Retailing and KBB ICO are now live for dealers seeking to harness this powerful combination.

CarNow Extends Strategic Collaboration with J.D. Power’s Darwin Automotive to Improve Digital Car Buying Journey

CarNow announced a strategic collaboration with J.D. Power Darwin Automotive. J.D. Power Darwin Automotive’s finance and insurance (F&I) menu and digital retailing platform.

Impel’s Partnership with Dilawri Brings Advanced Digital Merchandising to Canada’s Largest Automotive Group

Impel, the global leader in automotive digital engagement technology, has partnered with Dilawri.

Lessons from the Digital Marketing Strategies Conference

Stop doing what everyone else is doing, try new things and rise above the pack.

Car Buyers Report Higher Satisfaction When Using Digital Financing Tools, New Cox Automotive Study Shows

Newly released Cox Automotive Car Buyer Financing Journey Study explores the steps of the financing journey and measures consumers’ satisfaction with the overall vehicle financing process.