How to Identify and Target High-Intention Customers With a Customer Data Platform
Learn how your dealership can improve its customer experience and keep customers engaged with a Customer Data Platform (CDP). Attend this free webinar to hear Bobby Gaudreau explain how a CDP can unify first party and behavioral data to maximize your dealership’s marketing. You’ll find out how to identify high-intention customers and target them across
Consumers Pay More for Both Non-Luxury and Luxury New Vehicles in October, According to Latest Kelley Blue Book Average Transaction Price Data
The average price paid for a new vehicle in the United States in October 2022 was up from September and remains above the $48,000 mark, according to data released by Kelley Blue Book, a Cox Automotive company.
Dealer Alchemist Delivers Data Transparency and Eliminates Wasted Ad Spend for Nyle Maxwell Family of Dealerships
Dealer Alchemist recently announced the Nyle Maxwell family of dealerships have eliminated unnecessary spending.
Your Place: Using Data for More Effective Marketing
Dennis McGinn and Kelly Lawson discuss how dealers can leverage market data to help make better marketing decisions.
Work Truck Solutions’ Data Report Highlights Impact of Manufacturing Woes
Work Truck Solutions®, released its third quarter ComTrend Analysis of new and used commercial vehicles.
DealerPeak Enables Dealerships to Connect Business Intelligence Tools Seamlessly with New Data Warehouse Feature
DealerPeak is proud to announce the beta release of its data warehouse capabilities.
Latest Manheim Used-Vehicle Data Shows Signs of Market Normalcy After Unprecedented Run in 2020 and 2021
Wholesale used-vehicle prices (on a mix-, mileage-, and seasonally adjusted basis) decreased 1.3% in June from May.
FrogData Launches Data-Driven Decision Making for Everyday Business Operations
FrogData announced its new Decision Analytics Platform (FDAP) at the Gartner® Data & Analytics Summit 2022.
Are Your Maintenance Prices Too High (or Low)? See Pricing Data From 500 Service Centers
With increasing market challenges and rising costs across all industries, it is more critical now than ever to know how your shop stacks up against the market. In this webinar, our experts will discuss Valvoline’s 2022 Annual Pricing Survey, a collection of oil change and preventative maintenance data from over 500 automotive service centers nationwide.
CDK Releases New Data about Gen Z Car Shoppers
The study finds gen z car shoppers spend more time researching and find the purchase process more difficult than older generations.